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MedUniverse chose Explainer AB to produce explainer video

Pressmeddelande   •   Jun 30, 2016 15:21 CEST

The video has been produced by Explainer AB.

MedUniverse has developed a cloud based interactive patient case web service to facilitate engaging digital communication between the life science industry and health care professionals. In order to present and market MedUniverse’s innovative service, a partnership with Explainer AB was initiated.

Anna Norin, CEO and Founding Partner of MedUniverse, comments:

- Today there is an increased need for improved exchange of information in the life science industry. We believe our software can be that bridge builder and wanted to try something new to market, explain and display our software, rather than just using old-fashioned texts and pictures. It was valuable and fun to be part of the creation of the explainer video and we appreciated the partnership with Explainer AB. We are confident that this video will result in increased interest in our service.

Explainer videos have boomed in popularity over the past year due to their affordability and proven effectiveness in reaching new target audiences, making explainer videos an excellent marketing tool.

Anton Ewetz, CEO at Explainer AB, elaborates:

- Explainer videos have proven to better explain the usefulness and functions of any given product or service, potential customers gain a better understanding of a product or service once they see and hear someone explain it.

For further information about Explainer, please contact: 

Anton Ewetz, Project Manager Explainer,


For further information about MedUniverse, please contact:

Anna Norin, CEO and Founding Partner MedUniverse,

Explainer AB is one of the largest producers of explainer videos in Sweden and to us everything is explainable. Instead of boring text we use sound, text and animations to explain how things work and we always create premium tailor-made content for our customers. Our team has created productions for many reputable and publicly listed companies such as ALM Equity, HSB, MKB, Invest In Skåne, Medicon Valley Alliance, Avtech Sweden, Probi, Svenskt Näringsliv, Avfall Sverige, Fortum, MedUniverse and many more.

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