Press release -

Hornbach to strengthen the market presence of Grimsholm Green

Nearly the whole range of Grimsholm Green accessories of robotic lawn mowers is now launched at Hornbach.

The Hornbach chain has seen a constant demand and strong growth the recent years within the robotic lawn mower segment. Hornbach in Sweden will be the first country out within the Hornbach-Group to launch around 25 different Grimsholm Green products in all their stores in Sweden.

- We offer accessories for robotic lawnmowers since several years and in the latest year, we have seen an amazing demand for this type of products. Our choice to develop this category was easy due to the possibility of having a full assortment portfolio from Grimsholm Green. We are also proud to be the first chain in Sweden to launch the Grimsholm Premium Cut series with accessories for chain saws which we believe will take a great position on the market with their high-quality and affordable price level, says Nancy Muratovic, Product Manager, Garden, Hornbach Sverige.

The launch at Hornbach is well in line with the Grimsholm Product AB´s strategy widening the market presence of the Grimsholm Green assortment.

- Our ambition to reach the European private consumer on a wide base is made easier with professional partners as the Hornbach group. We are therefore very happy to start-up this cooperation already this season in Sweden and with a good outcome we look forward to extending it to the whole of Europe nearest years, says Denniz Gustafsson, CEO, Grimsholm Products AB.

Topics

  • Agriculture, fishing

Grimsholm Green is a Swedish high-quality brand for products and accessories within gardening and greenery areas. Our customers are the leading specialty stores and retailers in Europe, and the end-users are quality-oriented companies, public organizations and private consumers. Our goal is that a product from Grimsholm Green will facilitate and improve everyday life for its users and whether it is used in professionalism or in spare time the highest available quality can be expected. Grimsholm Green supplies the market with accessories for machines and tools of brands as Husqvarna Automower, Gardena, Robomow, Stihl, Honda, Bosch, Stiga, Ambrogio among others.

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