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Brat Summer is about embracing a fearless and nostalgic aesthetic inspired by 21st century Bratz dolls
Brat Summer is about embracing a fearless and nostalgic aesthetic inspired by 21st century Bratz dolls

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Brat Summer – the slimey, doll-like trend we don't want to leave behind

Ask us to describe the beauty summer of 2024 and it's impossible to ignore 'Brat Summer'. Predicted early on to be the Color of the year, the intensely fiery green trend color was first referred to as 'Kermit Green', and later on as 'Brat Green'. To capture the greatness of the color, we can say; the slimier, the better! Summer may be over, but the trend is here to stay. IsaDora tells more about how this trend went viral and how you can adapt it for fall.


What is Brat Makeup?

“Brat makeup” isn't just about makeup - it's an attitude. Inspired by the bold and exaggerated looks of 2000s Bratz dolls this aesthetic represents a nostalgic, fearless and uncompromising style. At its core, Brat makeup is about making a statement. It's a style that draws the eye with big, dramatic and exaggerated proportions.

Think:

Dramatically large eyes:
Thick eyeliner, dramatic wings and sharp cut creases.
Big lashes:
Voluminous lashes or long false eyelashes for that doll-like look.
Full lips:
Glossy and overlined lips with a clear ombré effect.
Clear brows:
Well-shaped, defined brows that frame the face.
Vibrant colors:
Eyeshadows in playful shades - bright neon colors, pastel tones or the eye-catching Brat green.

What makes Brat makeup so exciting is its mix of unconventional and glamorous. It's both daring and fun and pays no heed to traditional norms.

So, what's the deal with Brat Green?
One of the most exciting aspects of the trend is the signature color 'Brat Green', a bold, almost slime-like green with clear Y2K vibes. Charli XCX, whose album sang about this particular shade, has set the tone for the trend. It's not quite neon, but lighter than khaki or emerald green, and gives a deliberately unconventional look.
Quite simply, it's a color that feels a little rebellious and incredibly fun-optimal for those who aren't afraid to be a little extra and are tired of safe, Scandinavian beige.

Brat Summer goes Brat Fall

Combining the neon green shade with soft tones of chocolate and nougat makes the trend wearable even in fall. The brown lips of the 90s are making a big comeback and are combined with the sharp eyeliners and cut crease shadows of the 60s.

The fashion angle of Brat

Brat makeup isn't just a beauty trend-it's making an impact in the fashion world too. The era of soft, quiet luxury is stepping aside to make way for something unkempt, more bold and “wild,” as Charli XCX puts it. There's no exact recipe for dressing like a Brat-it's all about owning your confident side. Sunglasses indoors, dancing on tables and living life without a care - that's Brat energy.

Products in collage:

As always with creative makeup, it's about confidence, having fun and not caring what others think. Whether you choose to embrace Brat Green in your makeup or clothing style, remember: it's about expressing your unique style, without compromise.

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