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Youth generation or DE-generation?

A new youth generation worldwide has been born. “The Ni-Ni generation”, the name given by the Spanish media to this new social phenomenon is characterized by inactive youths, who do not have any kind of plans for the future, do not see the benefits of studying due to the precarious job market and who are immersed in a disillusionment loop, mainly because they are unable to find a job.

In Spain, where the trend is very popular, youth have to find their way in a hot media climate that acts as a time bomb. Do you know someone aged 16 to 29 years old? Is he/she neither studying, nor working? Isn’t he/she attending any kind of traineeship? If the answer to all the previous questions was a ‘yes’, then that youngster runs the risk of being categorized as a NEET (Not in Employment, Education or Training), a new youth generation that is experiencing a dizzy growth in many countries and that represents a big concern to both experts and governments.


  • Livsstil, mode, fritid


  • youth
  • generation
  • worldwide
  • born
  • ni-ni generation
  • spanish
  • media
  • new
  • social
  • phenomenon
  • characterized
  • inactive
  • youths
  • plans
  • future
  • benefits
  • studying
  • precarious
  • job
  • market
  • immersed
  • disillusionment
  • loop

Kairos Future is an international research and management consultancy specializing in futures studies, market analysis and strategy development.

We help companies and organizations understand and shape the future

– global and futures analysis
– lectures and workshops
– courses and training programs
– knowledge-based projects and networks
– scenario, strategy and improvement projects
– change process support

Kairos Future’s head office is located in Stockholm, Sweden and we often work in close collaboration with our clients. For more information, visit our website: or contact us at:

BOX 804
TEL: +46–(0)8–545 225 00
FAX: +46–(0)8–545 225 01


Sara Lundquist

Presskontakt Communications Manager 08-545 225 00