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Ulrika Jones Named New CFO at Linas Matkasse Group
Ulrika Jones Named New CFO at Linas Matkasse Group

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Ulrika Jones Named New CFO at Linas Matkasse Group

Ulrika Jones succeeds Walker Kinman, the CEO of Linas Matkasse Group, as CFO. Starting in September, she joins the group’s Nordic Management Team and will lead the finance and accounting function.

From the time that Kinman was appointed acting CEO, and further after being confirmed in the role on a permanent basis in December 2019, he has in parallel maintained his previous CFO duties within the company. Walker Kinman is now looking forward to handing over the CFO position to Ulrika Jones and welcomes her and her financial leadership to the company.

– I am very pleased to be able to hand over the CFO responsibilities to Ulrika and have her join the Linas Matkasse Group management team.

Ulrika brings with her 25 years of experience in accounting, finance and legal operations and has spent most of the last 12 years as CFO of private and publicly traded companies including Bisnode Sverige AB, Yellowbird group, Bambuser and most recently Speqta AB (publ).

– Solid financial and operational controls have been a cornerstone of our business transformation and a trademark of Ulrika’s career. Her proven financial leadership and broad experience in digital businesses and recurring revenue models will help us advance our ambitions as a profitable world class provider of meal kits in the Nordics as we resume our growth journey, commented Walker Kinman.

Ulrika Jones is looking forward to stepping into the new role as CFO of the Linas Matkasse Group.

– I’m really looking forward to join Linas Matkasse Group and the team. The company has an exciting growth journey ahead and I hope that my experience will contribute in a good way both regarding profitable growth and with regards to financial control and transparency for the team and our stakeholders.


The Linas Matkasse Group was founded in 2008 with the vision to simplify everyday life with a variety of inspiring meals delivered directly to the home. Today, the company is the largest supplier of meal-kits in the Nordics and a leader in Scandinavian food-tech. The group has operations in Sweden, Norway, and Denmark and operates under the brands Linas Matkasse, Godtlevert, Adams Matkasse and Retnemt. In 2019 the company had revenues of 1.1 billion SEK and delivered roughly 19.5m meals to households in the markets where it operates. The Linas Matkasse Group has around 250 employees and is owned by a group of investors led by Herkules Capital, Creandum, Acton Capital and the company founders.


Karl Nielsen

Presskontakt Chef Varumärke & Online

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