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Jin by Jin Kuramoto receives top distinction in the Red Dot Award: Product Design

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Jin by Jin Kuramoto receives top distinction in the Red Dot Award: Product Design

Offecct has won an award in the Red Dot Award: Product Design 2019. Jin by Jin Kuramoto received the Red Dot: Best of the Best, the top distinction in the competition. It is granted for ground-breaking design and goes to the best products in a category.

Jin by Jin Kuramoto
The unique structure of Jin has ideally been realized by shaping thin layers of flax fibres on top of each other, forming a strong shell around a core of air, making the surface the actual structure of the chair.

Design quality is the common factor for award-winning products
“Winning the Red Dot: Best of the Best is a very special honour, because only a very small percentage of entries are granted this distinction. It is well-deserved recognition for a wonderful design achievement and proof that the award-winning companies are amongst the best in design. Consumers can rely on the first-class design quality of the winning products, because they were tested and selected by an experienced jury according to strict assessment criteria,” said Professor Dr. Peter Zec, founder and CEO of Red Dot, in reference to the winners.

Experience and expertise get straight to the point
The Red Dot Award: Product Design is one of the world’s largest design competitions. In 2019, designers and manufacturers from 55 countries entered more than 5,500 products in the competition. Only 1.5% of the objects entered won a Red Dot: Best of the Best. The international jury comprises experienced experts from different disciplines and has been convening for more than 60 years in order to select the year’s best designs. During an adjudication process that spans several days, they try out the products, discuss them and ultimately reach a well-founded decision regarding the design quality of the entries. True to the motto “In search of good design and innovation”, their assessment focuses on criteria such as the level of innovation, functionality, formal quality, longevity and ergonomics.

Success to be celebrated at the award ceremony
On 8 July 2019, Offecct AB will celebrate its success during the award ceremony. As part of the Red Dot Gala, the international design scene will convene and the winners of the Red Dot: Best of the Best will receive their trophies on stage at Essen’s Aalto-Theater. The subsequent Designers’ Night in the Red Dot Design Museum Essen provides an excellent opportunity for networking. In addition, Jin will be added to the “Design on Stage” exhibition during the party, which presents all of the award-winning products. From that date, Jin will also be on show in the Red Dot Design Yearbook, online and in the Red Dot Design App.

About the Red Dot Design Award:
In order to appraise the wide scope of design in a professional manner, the Red Dot Design Award is broken down into three distinct disciplines: Red Dot Award: Product Design, Red Dot Award: Brands & Communication Design and Red Dot Award: Design Concept. With more than 18,000 submissions, the Red Dot Award is one of the largest design competitions in the world. In 1955, a jury convened for the first time to assess the best designs of the day. The name and brand of the award were developed in the 1990s by Red Dot CEO, Professor Dr. Peter Zec. Since then, the sought-after Red Dot is the revered international seal of outstanding design quality. The winners are presented in yearbooks, museums and online. Further information: www.red-dot.org.

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Offecct AB is a entrepreneur- led company with its headquarters and production in Tibro, Sweden. The company was founded in 1990 by Kurt Tingdal (CEO) and Anders Englund (Design Manager). They are both still actively involved in the company. The group has 75 employees and sales of SEK 180 million. The business is run in own premises which have a total area of around 20 000 m 2. The company has showrooms in Stockholm, Gothenburg and Tibro (SE), Oslo (NO), Copenhagen (DK), London (UK), Rotterdam (NL), Düsseldorf (DE) and Milan (IT). Offecct is since 2017 a part of the Flokk - the market leader in the design, development and production of workplace furniture in Europe. Read more on flokk.com 

For more information, please contact:
PR manager Katarina Fellbrant, +46(0)709 99 77 71, katarina.fellbrant@offecct.se
Press support and images: Linn Engelmark, +46 (0)70 87 20 215, linn.engelmark@offecct.se

Press contacts

Maria Olofsson Karemyr

Maria Olofsson Karemyr

Press contact Brand Manager +46 701 49 10 81

Sara Gyllestrand

Press contact Marketing & PR Coordinator Request images & samples +46 708 72 02 15

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The Offecct collection enable the creation of interiors that stimulate creativity and communication between people.

As Offecct is a design company, the highest level of design in every detail is the basis of our operation. To us it´s not enough to launch another chair or sofa into the market. We want to add other qualities in addition to aesthetics with every new product that we releases. This ambition is the core of the Offecct Lifecircle philosophy.

BETTER MEETINGS, A BETTER WORLD
Our passion lies in developing design for meetings between people. Our craftsmen and women, raised in a strong local furniture-making tradition, collaborate with leading international designers to create solutions that inspire creative discussions and stimulate the sharing of thoughts and ideas.

We are also convinced that we can and must have a positive impact on the world around us. This is why it is only natural for us to be sustainable in everything we do – environmentally, socially and financially. We call our philosophy Offecct Lifecircle.

OFFECCT AB
Skövdevägen
543 21 Tibro
Sweden