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Staffan Holm, designer of Offecct's stand for Stockholm Furniture & Light Fair 2020.
Staffan Holm, designer of Offecct's stand for Stockholm Furniture & Light Fair 2020.

Press release -

Staffan Holm lets craftsmanship shine at Offecct’s stand

Offecct’s stand for Stockholm Furniture & Light Fair 2020 has been created by Staffan Holm, one of Sweden’s best-known designers, who was recently named Designer of the Year in Residence Magazine’s Stora Formpris Award. With warm materials and Japanese influences, Staffan has designed a place for inspiring meetings, which will serve as a calm oasis what is otherwise a hectic environment at the fair.

“We have created a stand that combines Japanese minimalism with Offecct’s Swedish expression. We wanted to establish an area of calm, where the Scandinavian elements are given a hint of the simplistic style associated with Japanese design, without losing sight of their origins,” says Staffan Holm, who has previously worked on projects for clients such as Hem, Abstracta and Japanese furniture brand Ariake.

The materials for the stand were chosen to reflect both Offecct’s craftsmanship and its Scandinavian roots. With the help of wood and an enticing color scale, a sense of warmth that unites Offecct’s craftsmanship, but also reflects their strong focus on sustainability – one of the company’s continuous keywords.

In endeavouring to create an inspirational space, Staffan wants the stand to speak to visitors and be a conspicuous destination at the fair. The combined stand and meeting place at Stockholm Furniture and Light Fair is Staffan’s first commission for Offecct.

“I hope that the stand will be a source of inspiration for visitors at the fair and a place they want to return to. This will be a living oasis that integrates my concept with the impressive quality that is a feature of Offecct’s entire collection, as well as new products for 2020,” concludes Staffan.

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Offecct AB is a Swedish entrepreneur-led company with its headquarters and production in Tibro, Sweden. Offecct was founded in 1990 by Kurt Tingdal and Anders Englund. Offecct has 75 employees, a 20,000 m2 production facility and a yearly revenue of SEK 150 million. 50% of Offecct’s sales comprise exports to more than 50 countries, and showrooms are situated in Stockholm, Gothenburg, Malmö and Tibro (SE), Oslo (NO), Copenhagen (DK), London (UK), Amsterdam and Rotterdam (NL), Düsseldorf and Munich (DE), Zurich (CH), Milan (IT), New York (US) and Singapore (SG). Since May 2017 Offecct has been a part of Flokk, an international group of companies with a focus on developing furniture for working places. In addition to Offecct the group owns HÅG, RBM, RH, BMA, Giroflex, Malmstolen, Profim and 9to5 Seating. Read more at flokk.com

For more information, please contact:
Press support and images: Linn Engelmark, +46 (0)70 87 20 215, linn.engelmark@offecct.se
Press corporate: Tove Regnander, +46 (0)76 785 58 01, tove@grandrelations.com

Press contacts

Maria Olofsson Karemyr

Maria Olofsson Karemyr

Press contact Brand Manager +46 701 49 10 81
Elin Ingblom

Elin Ingblom

Press contact Marketing & PR Coordinator Request images & samples +46 708 72 02 15

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The Offecct collection enable the creation of interiors that stimulate creativity and communication between people.

As Offecct is a design company, the highest level of design in every detail is the basis of our operation. To us it´s not enough to launch another chair or sofa into the market. We want to add other qualities in addition to aesthetics with every new product that we releases. This ambition is the core of the Offecct Lifecircle philosophy.

BETTER MEETINGS, A BETTER WORLD
Our passion lies in developing design for meetings between people. Our craftsmen and women, raised in a strong local furniture-making tradition, collaborate with leading international designers to create solutions that inspire creative discussions and stimulate the sharing of thoughts and ideas.

We are also convinced that we can and must have a positive impact on the world around us. This is why it is only natural for us to be sustainable in everything we do – environmentally, socially and financially. We call our philosophy Offecct Lifecircle.

OFFECCT AB
Skövdevägen
543 21 Tibro
Sweden