Picsearch Powers Image Search for Spanish TPI Group - Picsearch will provide an image service to the Spanish market through agreement with TPI Group
STOCKHOLM, Sweden, July 11, 2006 - It was announced today that the Picsearch image search service will be used by the Spanish TPI Group on its new search portal: www.noxtrum.com. The Spanish Internet market is one of the largest in Europe and has enjoyed a rapidly growing audience. During the last two years the number of Internet users in Spain has grown by 22 percent according to Nielsen/Netratings.
Robert Risberg, Picsearch's CEO said of the agreement that "This represents a large achievement for Picsearch as we are very eager to increase our presence in the Spanish speaking market. TPI is a partner who combines a history of great service in traditional media with the desire to maximize the potential of new media."
TPI's new global search engine, www.noxtrum.com, represents a fusion of their pre-existing online service , a new and powerful web search service and many new functionalities to help users find what they are looking for. Noxtrum.com is designed to provide Spanish Internet users with information-finding resources of the highest quality.
Ignacio Parada, Search Manager at TPI said "Image search is a popular feature and our users will expect a premium service. We believe Picsearch is the number one choice when you are looking for a first-class family-friendly and relevant image search service, and it is a first step in the multimedia and local image search services objectives noxtrum.com have."
Picsearch is one of the three largest image search providers in the world and has over 1.7 billion images that users can search for. Every month over 100 million new fresh images are added to the database. Picsearch has, since its start, focused on relevancy (finding the right image) and family friendliness. Family friendliness allows children to surf in safety as offensive material is filtered out by advanced filtering systems.
About Picsearch
Picsearch AB creates the image search solutions that power visual search for many of the Web's leading properties. The company syndicates its technology to search engines and portals to enable them to complete their own search package by acquiring powerful image search capabilities. By enhancing the service that they can offer to their users, Picsearch's syndication partners benefit from increased user-traffic and higher revenue. Since Picsearch's inception in 2000, its syndication partners have come to include top Internet properties MSN Search, Ask Jeeves Inc, Lycos Europe GmbH and Lycos Inc. For more information, visit www.picsearch.com.
About TPI
TPI is the largest directory group in the Spanish and Portuguese-speaking world, present in Spain, Brazil, Chile and Peru and is the market leader in the Spanish market. Its core business is focused around the publication and commercialization of directories, putting supply and demand in contact. The company has pioneered the development of useful content applied to the new channels of communication, such as the Internet, cellular services and PDA's.
For more information please contact:
Carl Särnstrand, Communications Manager at Picsearch
Tel: +46 73 204 14 79
E-mail:carl.sarnstrand@picsearch.com
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