Virtuellt triathlonlopp lockade 500 kvinnor runtom i Sverige

Pressmeddelanden   •   Aug 12, 2020 12:37 CEST

Det blev folkfest och rörelseglädje när den ideella idrottsföreningen Team Power Woman Athletic Club den 7-9 augusti organiserade ett virtuellt triathlonlopp. 500 deltagare runtom i Sverige, genomförde, på sitt sätt och i sin takt, de tre grenarna i triathlon; simning, cykel och löpning.

TEAM Power Woman & WaterAid för jämställdhet och rent vatten

Pressmeddelanden   •   Feb 07, 2020 11:43 CET

​I mars 2020, mellan den internationella kvinnodagen den 8 mars och världsvattendagen den 20 mars, deltar Team Power Woman i kampanjen March for Water tillsammans med WaterAid. Kampanjen – en fysisk marsch mellan Malmö och Luleå – har som syfte att bidra till en jämställd värld genom att se till att kvinnor som lever i nöd får tillgång till rent vatten.

Power Woman Skips Black Friday Sale – Promotes Reuse

Pressmeddelanden   •   Nov 25, 2019 14:58 CET

There will be no Black Friday sale at Power Woman this year. Instead, the company wants to encourage the circular economy by promoting its buy-and-sell Facebook group Pass Your Power Forward. This is a place for women to give away, trade, buy or sell their used Power Woman sportswear, thus giving the durable garments a second life while also sparing the environment.

In just a few short years, Power Woman has taken a clear position in the market with its eye-catching, fashionable and functional sportswear. Since the brand focuses on performance sports such as triathlon, extremely high quality and durability requirements have been in place right from the start.

Due to the premium and long-lasting nature of Power Woman garments, a second-hand market for the garments was inevitable. This is something that the company has chosen to actively encourage – not only as a service to customers, but also for sustainability reasons. In 2018, a buy-and-sell group was founded in order to simplify and promote reuse.

– We work hard all year-round to supply our customers with the products and the experience that they want and deserve. But we also want to support sustainability and the circular economy, so we will not participate in Black Friday. Instead, we take the opportunity to promote our second-hand buy-and-sell Facebook group Pass Your Power Forward, says Anna Wretling, founder of Power Woman.

The Pass Your Power Forward Facebook group is entirely free for all women to join and already has more than a thousand members. Other than the environmental and cost-saving aspects of reusing, joining the group has additional advantages.

– Since our collections are always limited, joining Pass Your Power Forward may provide access to previous favorites that have since been sold out. And there are only benefits to reusing Power Woman apparel. Our clothes are made to be worn by woman after woman, year after year. They are practically impossible to wear out and will never go out of style, adds Anna Wretling.

Pass Your Power Forward

Power Woman är ett svenskt varumärke som lanserades 2015 av Anna Wretling som äger och driver företaget. Power Woman vill ge kvinnor mod och kraft att utmana sina gränser. Power Woman är ett E-handelsföretag som startade med en mindre löpkollektion till att nu innefatta mer än 250 artiklar inom träning, simning, löpning, cykel, yoga, triathlon och skidåkning. Allt är tillverkat i egen noggrann produktion, ner i material, design, mönster och sömmar. ”Vi har inte lämnat något åt slumpen” säger Anna som genom det noggranna arbetet har oerhört nöjda återkommande kunder. Power Woman kombinerar mycket hög funktion, passform, detaljrika produkter med design som har attityd och stilkänsla. Företaget växer stadigt varje månad och tar mer och mer mark globalt.

Power Woman driver även ett community i form av en idrottsförening enbart för kvinnor, Team Power Woman Athletic Club, som på kort tid blivit en av Sveriges största idrottsklubbar för kvinnor.

There will be no Black Friday sale at Power Woman this year. Instead, the company wants to encourage the circular economy by promoting its buy-and-sell Facebook group Pass Your Power Forward. This is a place for women to give away, trade, buy or sell their used Power Woman sportswear, thus giving the durable garments a second life while also sparing the environment.

Läs vidare »

Power Woman Announce a New Range of Eco-Friendly Sportswear

Pressmeddelanden   •   Nov 22, 2019 09:00 CET

Power Woman believes in the power of women and the power of nature. Therefore, we are prouder than ever to announce a new range of eco-friendly sportswear. The Mother Earth collection is made from 80% recycled PET bottles, for a more sustainable planet. The collection is inspired by the 4 natural elements and nature forces: Earth, Air, Water & Fire.

From Preventive Cancer Surgery to the Birth of a Sportswear Brand

Pressmeddelanden   •   Okt 20, 2019 17:10 CEST

​Power Woman Offers Sportswear on Loan Ahead of Races to members of Non Profit Team Power Woman Athletic Club

Pressmeddelanden   •   Aug 26, 2019 12:01 CEST

Power Woman wants to encourage more people get into triathlon, but unfortunately, getting started comes at a rather high cost. This situation is something that the brand wants to amend by means of, for example, free exercise programs and free membership in its Athletic Club and now free use of Power Woman cycling and triathlon sportswear for two weeks.

Cloud Leo - Power Woman Newest Exclusive Collection

Pressmeddelanden   •   Aug 23, 2019 09:00 CEST

We are proud to introduce or latest collection – CLOUD LEO. Because we love animal patterns and leopard patterns in particular, we were looking for a unique and new variant. We found it in the very unusual tree leopard "clouded leopard". The tree leopard lives in inaccessible areas, mainly in rainforests, in eastern Asia. Like a cloud leo, take pride in being the unique creature you are.

Team Power Woman Athletic Club - ​A few words from the founder, Anna Wretling

Blogginlägg   •   Aug 15, 2019 12:38 CEST

Power Woman is so much more than sportswear, together we make a team of individuals whose drive, and main goal is to support each other. I really wanted to create a loving community where everyone always feels welcome. It’s not important if you are a professional or a beginner. The only ”requirement” I have, is that we are kind to each other.

"Mother-daughter" collection in favourite colors 💞+💚 SOLD OUT in 2 hours

Blogginlägg   •   Jul 29, 2019 07:43 CEST

Founder of Power Woman, Anna, and her daughter Wilhelmina made a small "mother-daughter" collection in zebra patterned tights in their favorite colors 💞+💚 that SOLD OUT in 2 hours.

Wild Collection new product drop

Blogginlägg   •   Jul 12, 2019 15:02 CEST

Our new collection, which includes a wide variety of sportswear, will be released in limited sets during the summer of 2019. The first two sets have been incredibly successful, with some prints selling out in the first weeks. BE WILD IN MIND AND BOLD IN APPEARANCE - BE A POWER WOMAN

Om Power Woman

Premium sportswear - high functionality and style in one

Power Woman är ett svenskt sportmärke som lanserades på webben 2015 av Anna Wretling som äger och driver företaget. PowerWoman vill ge kvinnor mod och kraft att utmana sina gränser. PowerWoman är ett E-handelsföretag som startade med en mindre löpkollektion till att nu innefatta mer än 250 artiklar inom träning, simning, löpning, cykel, triathlon och skidåkning. Allt är tillverkat i egen noggrann produktion, ner i material, design, mönster och sömmar. ”Vi har inte lämnat något åt slumpen” säger Anna som genom det noggranna arbetet har oerhört nöjda återkommande kunder. Powerwoman kombinerar mycket hög funktion, passform, detaljrika produkter med design som har attityd och stilkänsla. Företaget växer stadigt varje månad och tar mer och mer mark, näst i tur står en ny webbsida och utlandsexpansion.

PowerWoman driver även ett community i form av en idrottsförening enbart för kvinnor, Team PowerWoman Athletic Club, som på kort tid blivit en av Sveriges största idrottsklubbar för kvinnor.