RLVNT Distribution signs agreement with LARQ

[10-11-2021]; Billdal, Sweden – Hydration brand LARQ and RLVNT Distribution today announce their partnership to strengthen distribution in the Nordics, Benelux and France.

California-based LARQ was founded in 2017 with the vision to combine innovative technology with inspirational design to help people access pristine drinking water easily and sustainably.

More than 31 million Europeans are in need of basic water sanitation, among them 16 million still lack access to clean drinking water. As a result, one million single-use plastic water bottles are used every minute, worldwide, inspiring LARQ to make clean drinking water more accessible and reduce single-use plastic pollution. 

Its first invention is the LARQ Bottle, a self-cleaning water bottle with advanced UV-C LED technology that cleans both the bottle and the water inside, eliminating 99.9999% of germs, bacteria, and bio-contaminants.

It was an instant success, and LARQ has continued to innovate in the clean water space, most recently introducing filtration technology in addition to the original UV-C LED purification, PureVisTM.

LARQ is delighted to introduce both the LARQ Pitcher PureVis™ and the LARQ Bottle Filtered, both launching in 2022:

The LARQ Pitcher PureVis™ presents a unique 2-Step filtration and purification process. Our innovative plant-based, carbon-derived filter removes lead, copper, benzene, mercury, and more. The vital second step features LARQ’s PureVis™ purification system to eradicate bio-contaminants like mold and bacteria—keeping your water as pure as nature intended.

The LARQ Bottle Filtered offers the same Red Dot Award-winning bottle design, now with Nano Zero Filter technology to easily remove lead, heavy metals, chlorine, and particulates, for fresh, clean water on-the-go. The new flip-up straw design and innovative low-pressure system ensure seamless one-handed sips, perfect for hikes, bike rides, more.

“LARQ’s mission is simple - to provide sustainable and clean drinking water - and in just a few years, its technology has positively impacted consumers health and personal sustainability efforts across the globe,” said Liet Erpelinck, LARQ Director of EMEA & APAC. “We are excited to continue this mission and share LARQ’s technology with the Nordics with the help of RLVNT Distribution, furthering our goal to reduce single-use plastic waste worldwide.”

LARQ’s agreement with RLVNT Distribution will strengthen the local distribution, focus on building the brand, and make LARQ’s product portfolio available to more consumers in the Nordics, Benelux and France. 
 
LARQ and RLVNT Distribution have signed an agreement launching in Q4 2021. 

“LARQ is an innovative company, and it is a pleasure to work with them. We are very excited about strengthening their distribution in the Nordics, Benelux and France and make their revolutionary products available to more consumers who values clean water in reusable bottles,” says Martin Liljegren, Co-founder at RLVNT Distribution.

About LARQ

LARQ was started with a simple vision where innovative technology can be combined with inspirational design to help people access pristine drinking water easily and sustainably, anytime and anywhere. The company is headquartered in the San Francisco Bay Area, CA.

LARQ commits 1% of proceeds to benefit various charities that strive to make clean drinking water more accessible and omit plastic pollution, through its partnership with 1% for the Planet. Join the conversation and pledge to #DrinkBrilliantly by following LARQ on Instagram, Facebook and Twitter. For more information about LARQ, please visit http://www.livelarq.com/.