Standout Capital becomes a strategic partner to Engage Group, a leading Microsoft Dynamics 365 specialist service provider

Standout’s investment in Engage Group will further strengthen Engage's growth journey and position as a leading Dynamics 365 partner to Nordic enterprises.

Stockholm, Dec. 13, 2022 – Engage brings on board a new strategic partner as a next step in their growth journey. Engage was founded in 2018 by Henrik Christenson, Henrik Hasselblad and Stefan Jegbert together with ExGo AB. The founding partners and ExGo will continue as major shareholders post transaction.

Engage offers Microsoft Dynamics 365 specialist consulting services to large companies and enterprises. The company has successfully focused on becoming a 100% Microsoft focused partner and is recognised as a Microsoft Solution Partner. Since its founding in late 2018, the company has experienced rapid profitable growth with expected turnover in 2022 of more than SEK 160 million. The company is characterised to a large degree by their very senior competencies within Microsoft Dynamics 365. The company has developed a delivery model that is truly agile and focused on customer involvement to secure projects that deliver real customer value. Engage has become a strategic partner to many of its customers on their Dynamics 365 journey. Engage’s customers are found in several industries such as trade & wholesale, retail, professional services and manufacturing.

In addition to advisory, specialist and consulting services related to Dynamics 365, the company also offers an application lifecycle management solution where customers can utilise Engage for their daily operation and support needs of Dynamics 365, often requested by customers post implementation.

Engage currently employs ~80 people with offices in Stockholm, Gothenburg, Malmö and Helsingborg. The company has been able to create a strong company culture with high employee retention, serving as a strong foundation to further scale the organisation going forward.

Henrik Christenson, CEO of Engage, comments:

“We welcome Standout Capital as a strategic long term partner to Engage. We believe that the successful journey that we embarked on in 2018 will benefit from this partnership as we see a demand from our Dynamics 365 customers extending to the full Microsoft platform. Partnering with Standout Capital will further enable Engage to cater to this demand. Furthermore, our Dynamics superstars will have the possibility to extend their areas of expertise into new technologies to make our customers even more successful.”

Carl Johan Kask, Standout Capital, comments:

“We are truly impressed by the rapid pace of customer driven growth and the quality of the people and operations that we have met so far. Building a company of this size in such a short time frame is very rare and a testament to the skills and competencies of the founders. Standout has a history of investing in leading players in the Microsoft ecosystem and we are excited and proud to partner with the leading Dynamics 365 company in Sweden. We look forward to supporting the company and management on their continued growth journey and share their ambition in growing the organisation and service offering over time.“

Contacts and further information

Henrik Christenson CEO, Engage +46 70 890 32 45

Carl Johan Kask, Investment Professional, Standout Capital: +46 72 734 89 89

About Engage

Founded in 2018 by Henrik Christensson, Henrik Hasselblad and Stefan Jegbert with external funding from ExGo AB, Engage is a leading Microsoft Dynamics 365 specialist. In addition to specialist consulting services, Engage also offers an application management service, Always On. Engage’s customer base includes several well-known Swedish enterprise customers. https://engagenow.com/

About Standout Capital

Standout Capital is a Stockholm-based private equity firm investing in growing Nordic tech companies. As an active owner, our mission is to partner with outstanding companies to help them grow and succeed. Standout Capital’s investment strategy is to support the digital transformation in business and society. The founders and investment team build on experience in entrepreneurship, investments, and finance. https://standoutcapital.com