Award Winning Successful Online News Pages

Listen to insightful global case studies on award winning digital and online news re-launched projects from the BBC News, Boston Globe.com, The New York Tims, Die Zeit and Dagens Nyheter, Washington Post and more...Get the behind stories of these successful works.

KEYNOTE PRESENTATION Data, story and design: It’s all about mixture

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Story in long form and short form - 
How do you factor in variation and balance 

Mixing journalistic and visual tools and elements, from images and videos, how to achieve diversity, balance and cohesiveness in your news throughout the pages? 

An in-depth review and case study of Dagens Nyheter's award winning news design (For 2 consecutive years - 2013 & 2014).Presenting this Keynote is Rickard Frank, Head of Design at Dagens Nyheter. In 2010, Rickard was editor-in-chief of Trelleborg Allehanda, Sweden's southernmost newspaper. Since 2011 he is head of design at Sweden's largest morning newspaper Dagens Nyheter, which recently was named World's Best Designed for the past two years. Rickard is a specialist in structural design and developing editorial environments and workflows.

SESSION PRESENTATION - Native Advertising and News Design

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Case study - Reviewing the use of native advertising in news, & the relationship & implications on interactive news design.  

Presented by Audra Martin, Vice President, Digital Advertising, The Economist Group.  Audra Martin is a vice president at The Economist Group, responsible for direction and delivery of the The Economist’s global digital advertising offering. Audra has over fifteen years of experience in publishing across a number of roles including product development, user experience, audience engagement, and change management, including experience at The New York Times and Hoover's Inc, a D&B company.

CASE STUDY PRESENTATION - Understanding your audiences' psychology and their reading habits

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Case study - Effective news page strategies for different audience demographics 

Insights on understanding readers habits and psychology. Also, examing the evolving role of the visual editor and journalist, and how to leverage the power of images, photos, illustrations, graphics and editorial content and use any combination of these in the optimal way to reach your audiences of different demographics, and age groups across all platforms. Presented by Anup Gupta, Group Creative Director, HT Media (HindustanTimes). 

For the past six years Anup has been working with HT Media Ltd, a news corporation that publishes Hindustan Times, Hindustan and Mint, as their Group Creative Director. In his current assignment, besides providing creative direction to the HT Media groups’ publishing initiatives, Anup is also part of the core team that is driving the newsroom integration at Hindustan Times and the digitization of the group’s archives, both content and images. 

Visit website - www.interactive-news-design.com 

MEET KEY INDUSTRY PLAYERS AND STAKEHOLDERS 

Presenting speakers who have led their news design teams successfully in accomplishing recent successful online news page designs: 

• Haika Hinze, Art Director, DIE ZEIT
• Rickard Frank, Head of Design, DAGENS NYHETER
• Joey Marburger, Director of Digital Products and Design, WASHINGTON POST
• Mark Bryson, Creative Director, Visual Journalism, BBC NEWS
• Audra Martin, Vice President - Digital Advertising, THE ECONOMIST UK
• Jon Hill, Design Editor, THE TIMES OF LONDON
• Michael Workman, Digital Design Director, BOSTON GLOBE.COM
• Asha Phillips, Social Media & Communications Director DRAGON INDUSTRIES ASIA & Asia Editor, STORYFUL
• Renda Morton, Lead Designer, NYTIMES (THE NEW YORK TIMES)
• Maria Ressa, CEO & Executive Editor, RAPPLER 
• Anup Gupta,Group Creative Director, HT MEDIA, (HINDUSTAN TIMES) India

Join Asia's most important industry forum on online news page strategies.Filled with high value content and discussions. Presenters will provide in-depth discourse on the news design journey, process and production in their relaunched and redesigned news on digital platforms. 

Email us at - news-design@asher-info.com 

Not-to-be-missed! A niche conference specially crafted to cover specifics and key trends and developments, interactive apps, advertising in content, social media and crowd, tools of engagement and interactivity with audiences, technology tools and know-how, and improving bottomline performance for your news media organization.  

Please share this valuable information with your colleagues and friends. 

See you at the Conference! 

Best Regards, 
Deborah Crystal Lee 
Marketing Team, Interactive Digital News Design 2014 
Email - Deborah@asher-russell.com 

Organized by Asher Russell Events 
News Distributors: ACN Newswire, EINNEW, NEWSWIREMedia Partners: AdLib, AMIC, AsiaToday, MediaBuzz, Mind Commerce, Mynewsdesk Online Media Partner: MumbrellaSupporting Partner Organization: SOPA