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Press release -

Silkair Commences Services to Changsha

SilkAir, the regional wing of Singapore Airlines, celebrated the start of direct scheduled air services between Singapore and Changsha, China, today, with the departure of its inaugural flight MI 954 from Singapore Changi Airport Terminal 2 at 1245 hours.

The flight is scheduled to touch down at Changsha Huanghua International Airport at 1720 hours today. The return flight, MI 953 will depart Changsha at 1815 hours and is scheduled to reach Singapore at 2300 hours (all times local).

Changsha is the sixth city served by SilkAir in China, after Chengdu, Chongqing, Kunming, Shenzhen and Xiamen, and the 38th in the airline's network.  The service operates three times weekly, on Mondays, Wednesdays and Saturdays.

SilkAir's Chief Executive, Mr Marvin Tan, says the new route will strengthen the airline's presence in China.

"We are delighted to welcome Changsha to SilkAir's growing network of destinations. Changsha is a major port as well as commercial and industrial centre and is known as one of China's top 20 economically advanced cities. It is also rich in historical and cultural attractions, being the place where Chairman Mao Zedong grew up in. We believe this new route will prove popular to both business and leisure travelers alike," he said.

In celebration of this special occasion, customers on the first flight out of Singapore were presented with a pack of black Chinese tea specially flown in from Changsha.

Passengers travelling on the first flight out of Changsha received exclusively produced SilkAir notebooks.

Customers interested in booking flights and viewing fares for flights to Changsha should visit www.silkair.com.

Detailed flight schedules are as follows:
MI954 Mon, Wed, Sat  SIN 1245hrs CSX 1720hrs
MI953  Mon, Wed, Sat  CSX 1815hrs SIN 2300hrs

Media Contact: 
Soraya Salim
Head Public Affairs
SilkAir(S) Pte Ltd
DID: (65) 6541 5303
Email: soraya_salim@singaporeair.com.sg 

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About SilkAir

A full-service premium airline, SilkAir currently flies to 38 destinations across 11 countries and is the regional wing of Singapore Airlines. This year, the airline was awarded Best Regional Airline 2011 by CAPA - the Centre for Aviation. SilkAir was also ranked 2nd in the Best Regional Airline (Asia) category in the 2011 Skytrax World Airline Awards. Last year, the airline was inducted into TTG Asia's Travel Hall of Fame following its 10th win as Best Regional Airline in the TTG Travel Awards 2009. SilkAir was also ranked among the Top 10 Airlines for Best Cabin Service Worldwide 2011, 2010 and 2009 by Hong Kong-based online travel magazine, Smart Travel Asia. For more details visit silkair.com. SilkAir is also now on Facebook. Follow us at www.facebook.com/SilkAir.

The Regional Wing of Singapore Airlines

SilkAir’s pedigree as one of Asia-Pacific’s leading regional carriers began in the mid 1970s. Tradewinds Pte Ltd was formed in 1975 as the tours and travel arm of Singapore Airlines. Tasked with developing and wholesaling holiday tours, Tradewinds exclusively marketed SIA holiday packages in the early 1980s.

On 21 February 1989, Tradewinds the Airline was unveiled, catering to passengers holidaying in exotic destinations in the region, including Pattaya, Phuket, Hatyai, Kuantan and Tioman. As the carrier developed, regional business destinations such as Jakarta, Phnom Penh and Yangon were added.

On 01 April 1992, Tradewinds was renamed SilkAir. This change marked the carrier’s evolution from a holiday resort airline to a full-fledged regional carrier. The company’s Tours & Travel Division was restructured into a wholly-owned subsidiary of SilkAir, retaining the name Tradewinds Tours & Travels Pte Ltd.

SilkAir’s positioning as a premium, short-to-medium haul regional carrier gives it a unique appeal amongst leisure and business travellers in Asia. Whilst offering carefully selected meals, a full bar service and elements of inflight entertainment, SilkAir places great emphasis on providing attentive, friendly and relaxing service. The carrier’s regional flair is expressed through both its cabin crew and its cuisine – ensuring that your experience of the destination you’re heading to begins when you step onto our plane.

SilkAir
101 Thomson Road #10-03 United Square
307591 Singapore
Singapore