Press release - 10 September 2021 10:00

KONAMI CELEBRATES ↑↑↓↓←→←→BA 35th ANNIVERSARY WITH NEW OFFICIAL KONAMI SHOP MERCH AND LOFI HIP HOP BEATS

Konami Digital Entertainment B.V. is celebrating the 35^th anniversary of the famous ↑↑↓↓←→←→BA command! A new website to acknowledge the milestone has been launched, which features information about the retro game series Arcade Archives and shows off new anniversary merchandise for fans made available through the Official Konami Shop. As part of the celebration, artists ‘DJ Tokyo Machine’ and ‘DJ No.2’ have created arrangements of retro KONAMI game tracks and these can also be accessed via the website.

Official Website: LINK
Lofi Hip Hop Video: LINK
Spotify Playlist: LINK

DJ Tokyo Machine remixed music from fan-favourite NES title, Gradius, with an accompanying music video also created by the Tokyo Machine Team. DJ No.2 created a ‘Five Game Remix’ in the increasingly popular Lofi Hip Hop genre, featuring songs from NES titles Gradius, Ganbare Goemon! Karakuri Dōchū, Yie Ar Kung-Fu, TwinBee and Salamander.

Adding to the retro theme is the Arcade Archives series, produced by HAMSTER Corporation. This collection of iconic video game titles was developed with the concept of faithfully reproducing classic games, including KONAMI titles such as Gradius and Yie Ar Kung-Fu. This series gives players access to masterpieces that established an era of video games. Players can even compare and compete with their scores worldwide via the global scoreboard. Arcade Archives is available on PlayStation®4 and Nintendo Switch.

About ↑↑↓↓←→←→BA

“↑↑↓↓←→←→BA” is a well-known hidden command, and not only by gamers. It was first included in the NES version of Gradius, released on April 25^th, 1986. In Gradius, entering this command would upgrade the player’s spacecraft with a full set of power-ups. This long, but easy to remember hidden command has been featured in countless games since and has become more iconic over time.

Arcade Archives Series Produced by HAMSTER Co. Nintendo Switch is a trademark of Nintendo. “PlayStation” and ”PS4” are registered trademarks or trademarks of Sony Interactive Entertainment Inc.

EDITOR’S NOTES:

Game assets, including imagery and videos, can be found here: https://assets.konami.com

Contacts

Ben Skipper

Account Director ben@bastion.co.uk +44 (0)20 3927 6430

Related media Download images for media use

Tokyo_Machine.png
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
File format: .png
Size: 1920 x 1080, 1.87 MB

Lofi_Thumbnail.jpg
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
File format: .jpg
Size: 2400 x 2400, 3.07 MB

Lofi_No_Text.png
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
File format: .png
Size: 1920 x 1080, 3.06 MB

GRADIUS_REMIX.jpg
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
File format: .jpg
Size: 2400 x 2400, 2.43 MB

Command_Logo.png
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
File format: .png
Size: 626 x 352, 8.18 KB

BEAT ARENA, A NEW KONAMI VR BAND PERFORMANCE GAME, IS NOW AVAILABLE ON STEAM® VR

Konami Digital Entertainment B.V. today announced BEAT ARENA, a new KONAMI VR band performance game featuring songs from the beloved BEMANI series, is now available globally for Steam®VR devices.
STEAM STORE PAGE – LINK
GAMEPLAY TRAILER – youtu.be/fEDoT4lTqsU
OFFICIAL WEBSITE – konami.com/games/uuddlrlr-beatarena/
The new virtual reality (VR) game puts players centre stage in a band wi

9 September 2021 10:00

eFootball PES 2021 MOBILE REACHES NEW MILESTONE WITH 450 MILLION DOWNLOADS

Latest Landmark in User Downloads Will Feature Celebratory In-Game Campaign and Iconic Moment Players
Konami Digital Entertainment B.V. today announced that eFootball PES 2021 Mobile has officially been downloaded more than 450 million times across iOS and Android platforms. This latest milestone will be commemorated with a special in-game campaign starting today exclusive to the mobile game.

8 September 2021 10:03

SUPER BOMBERMAN R ONLINE SEASON 2 CONTENT UPDATE AVAILABLE NOW

Konami Digital Entertainment, B.V. today announced the launch of the Season 2 content updatefor SUPER BOMBERMAN R ONLINE, available now across PlayStation, Xbox, Nintendo Switch, PC via Steam, and Google Stadia.
While Season 1 delivered Old Snake Bomber, Season 2 introduces a new character: Soma Cruz Bomber!

Best known as the featured protagonist in Castlevania: Aria of Sorrow and Castle

24 September 2021 09:05

KONAMI ANNOUNCES CASTLEVANIA ADVANCE COLLECTION AVAILABLE NOW ON SWITCH, PLAYSTATION, XBOX AND PC

Four well-loved titles from the series’ popular back-catalogue have been re-released for fans to enjoy all over again
Konami Digital Entertainment, B.V. revealed during this week’s Nintendo Direct that Castlevania Advance Collectionis now available on Nintendo Switch™, PlayStation®4, Xbox One and PC via Steam. The collection features some of the most highly regarded fan favourite titles in the

24 September 2021 14:00

ARC-V SWINGS INTO YU-GI-OH! DUEL LINKS ON 28th SEPTEMBER

Windsor, UK – 24th September 2021 – Konami Digital Entertainment, B.V. is delighted to reveal that the vibrant world of the manga and anime Yu-Gi-Oh! ARC-V launches in Yu-Gi-Oh! DUEL LINKS on 28th September. The new world is part of a major update to the hit mobile and PC game.
In addition to new missions, cards, card archetypes, Skills and playable characters (Yuya, Zuzu, Gong and Sylvio), Yu-

28 September 2021 11:01

ARC-V WORLD AVAILABLE IN YU-GI-OH! DUEL LINKS NOW

Windsor, UK – 28th September 2021 – Yu-Gi-Oh! DUEL LINKS, one of the leading collectible card games on mobile and PC, enters the world of the manga and anime Yu-Gi-Oh! ARC-V today. The brand-new world is part of a major update that’s available to download and play now.

Headlining the new update is the game-changing addition of Pendulum Summoning, allowing Duelists to Summon multiple monster