Media Update 01 July 2020

Shell Partners with DJI for Smarter and Safer Operations

In the oil and gas industry, safety is the number one priority. From inspecting vast tank farms to the soaring tops of flare stacks, safety measures are paramount and necessary to safeguard workers against potential hazards.

Shell is just one company implementing new drone technology to provide smarter insights and safer operations. Shell's very own Drone Aerial Response Team (D.A.R.T) share their drone story, from starting their program to thoughts on how DJI's new Matrice 300 RTK and Zenmuse H20 Series will improve their operations.

“For our teams working in the oil & gas industry, performance and safety are not optional. We cannot compromise on our pursuit of utilizing the best and most efficient tools available,” said Adam Serblowski, Robotics Theme Lead at Shell.

The full story is available here and can be shared with your readers. If you’d like to interview a Shell executive please contact olivier.mondon@dji.com

Media Accreditation for DJI AirWorks 2020

AirWorks has become a leading event where industry experts, seasoned pilots, and drone aficionados gather to advance the future of commercial drone technology, and we’d like you to join.

Register today and join hundreds of commercial drone professionals, technology experts, and policymakers at the annual DJI AirWorks conference, where you can report about the latest news on the commercial drone ecosystem, be a part of the leading discussion on the future of drone technology, and understand the impact of drone technology on businesses worldwide.

More information on the conference is available here. 

To secure your virtual seat please contact olivier.mondon@dji.com

New DJI Drone Rescue Map Tracks Drone-Assisted Rescues Worldwide

Drones have found missing people, brought supplies to trapped survivors, peered through smoke and darkness to find unconscious victims. This week DJI launched an online reference to track events around the world of where a drone has helped rescue someone from peril.

The Drone Rescue Map, online here, shows how more than 400 people around the world have been helped by drones in more than 200 emergencies, and will be continually updated as new rescues occur.

It has been compiled from news stories and social media posts from authoritative sources such as police departments, fire departments and volunteer rescue squads.

DJI encourages public safety agencies to share additional drone rescues so they can be included and should be submitted here. 

The full press release can be found here. 

The Rainbow Road Series with Hasselblad

After moving from California back to his New England hometown in the winter of 2018, Daniel Mercadante was inspired by the cold blue evenings to experiment with rainbow lights and long exposure. The results: The Rainbow Road series. In this set of “light painting” images, Daniel’s switch to the X1D has become essential for executing this surreal, enchanting path and making it even more tempting to follow.

To create the Rainbow Road, Daniel built a lighting device deemed the “Rainbow Rig.” Attaching household LED lights with strips of coloured gels onto a broom, Daniel sets a long exposure and runs through the frame carrying the Rainbow Rig. Shooting his images at f/8 or f/11 and ISO 100, exposure time can vary between 30 seconds and 2 minutes depending on the brightness of the environment.

You can share these amazing images with your readers by directing them to the official Hasselblad website. 

If you would like any further information please contact: nathalie.gerke@hasselblad.com