Meet Log: The ultimate sleep expert here to help the nation sleep better. #sleeplikelog
Dreams introduces Log - a provocative & comedic new brand mascot who wants the UK to sleep better so we can all live better
Dreams enters next phase of growth with announcement of sale to Tempur Sealy
Dreams, the leading UK bed and mattress retailer, is to be acquired by Tempur Sealy International (TPX) from Sun European Partners LLP for an expected purchase price of approximately £340 million. This marks a significant moment for Dreams as it continues to build on its successful turnaround journey.
Make Your Bed and Stay in, All Day: Brits Centering Lives in Bed
• 61% of Brits prefer to do online shopping from the comfort of their bed • More than a third of Brits (37%) choose to work from their bed when given the chance Wednesday 22nd January 2020: The role of the bed in the average Brit’s life is transforming from just a place for sleep, with research from Dreams revealing most of the time, over two thirds (61%) of us online shop horizontally.
Workplace Sleep Stigma Creating A Nation Of Unproductive ‘Insombies’
Work-related sleep issues are creating a nation of unproductive “insombies” according to new research out today.
“Sexist sleep stigma” is holding women back in the workplace
Poor sleep is holding women back from achieving gender parity in the workplace, a new report published today finds.
Dreams Launches New Sleepmotion Adjustable Bed Frames
Dreams are launching of two new adjustable bed frames, the Sleepmotion 900i and the Sleepmotion 200i.
Dreams Rolls Out Sleepmatch, Its Pioneering Mattress Matching Technology
Dreams are introducing its unique mattress matching technology, Sleepmatch, to all 195 of its UK stores.
Brits Set To Spend An Entire Working Week Preparing For Christmas
On average Brits are set to spend 37 hours preparing for Christmas
Dreams hosts companywide five-a-side football tournament in Stoke-on-Trent
Dreams is hosting a company wide five-a-side football tournament in Stoke-on-Trent on Wednesday 22nd February to help raise funds for its charity partner, The Fostering Network.
Dreams Results: Great progress against 3 year plan
Dreams, Britain's leading bed specialist, announces full year results for the 52 Weeks to 24 December 2015. Results show another strong year of growth, as turnaround remains on track.
Aberystwyth woman wins Dreams “Replace Every 8” competition
Dreams, Britain’s leading bed specialist, is delighted to announce the winner of its “Replace Every 8” competition. Of the 50,000 entrants that entered the competition via social media which ran from 08/08/15 to 08/11/15, the lucky winner of the grand prize of £8,888, drawn at random, was Hazel Hancock, a Senior Program Controls and Funding Manager for the Welsh Government, from Aberystwyth.
Dreams comes to the North East with new store in Stockton-on-Tees
Specialist bed retailer opens first store in the North East in Portrack Lane, Stockton-on-Tees
Anyone for tennis? Dreams summer TV advertising campaign is a knock-out!
Dreams has launched its latest TV advertising campaign, just in time for the 'Wimbledon fever' season. Running throughout June and July 2015 to support the Dreams Up To Half Price Summer Savers Sale, and continuing the Dreams series of humorous 'sleep mishaps' creative themes, the new campaign is entitled 'Tennis'.
Double success for Dreams in Retail Week Rising Stars Awards shortlist
Specialist bed retailer, Dreams, shortlisted twice in Retail Week Rising Stars Awards for 2015
Dreams makeover for Maidstone store
Specialist bed retailer, Dreams, introduces new design concept at Maidstone store
Dreams returns to King’s Lynn
Specialist bed retailer re-opens store on Hardwick Road, King’s Lynn, featuring brand new design concept
Dreams opens first ‘Dreams at Home’ homeware store in Watford
Specialist bed retailer partners with Sabichi to create the very first ‘Dreams at Home’ concept store
Dreams scoops Roses Creative Award for 'Train' TV campaign
Dreams has won the Roses Creative Silver Award for Best TV/Cinema Commercial Under 21 Seconds for its 'Train' TV advertising campaign