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Hövding equipped with the new Winter cover Teddy, Safety and a scarf all wrapped in to one.
Hövding equipped with the new Winter cover Teddy, Safety and a scarf all wrapped in to one.

Press release -

Hövding redefines the Hövding airbag for the winter.

Designed to be Worn goes Designed to be Warm

Cold and winter days and bulky scarves is a thing of the past with the new winter covers from Hövding. Yet again, Hövding take things further to protect your mind and elevate your style. The slick and swanky, yet warm and cozy Teddy will get you through your day, looking cool and feeling warm. The hot Blixt with its quilted elegance by day and flashy function at night will make you stand out amongst fashionistas and city traffic.

The two new covers will be available in good time for the winter on November 2nd.

The Hövding covers are designed to be worn – and these two additions are designed to be warm.

Hövding, the invisible helmet for urban cyclists, has always been about more than just safety. It's a statement of personal style and an expression of individuality. And with these two new covers you can ride in style throughout the winter season.


Teddy

WithTeddy, you can step into the urban vibe, transforming Hövding to something it’s never been before – a blend of swankiness and coziness. Stay warm and stylish as you conquer your day in the snug embrace of the Teddy, making sure you look sharp while feeling toasty. Safety and a scarf all wrapped in to one.

Materials: Front: 100% Polyester – pile fleece. Back: 100% Polyester.
Price: €59


Blixt

With the Blixt you can embrace its dual essence – a quilted masterpiece of daytime elegance in sleek grey, and a guardian of warmth and its reflex function during the night. With Blixt, you'll not only captivate fashion enthusiasts but also stay visible in the bustling city traffic.

Materials: Front: 100% Polyester – silver reflective laser quilted fabric. Back: 100% Polyester, microfleece.
Price: €59


Hövding – airbag for urban cyclists

Hövding remains committed to providing cyclists with innovative solutions that prioritize safety without compromising their personal style. These new covers will be available starting Thursday, November 2nd, and are set to become the must-have accessory for cyclists looking to make a statement on the winter bike rides.

Prices for the new covers are €59 each.

For more information and to explore the entire range of Hövding products, visit Hövding's website.

For high resolution images, go to the Hövding press room.


We push the boundaries of sanity to break the deadliest barrier: Vanity.

When Hövding was introduced in 2012 it was a groundbreaking idea that merged safety, technology and design into one customer promise: We help you cycle safer without sacrificing your unique style. Our disruptive airbag offers up to 8x better protection than a traditional cycle helmet, without messing with your hair. This merger between functional and emotional benefits had Sweden and its cyclists astounded. Today, 11 years later over 500,000 Hövding's has been sold across Europe.

Wherever your genius lies, we make sure it stays protected.

Discover the airbag collar that keeps your greatest resource safe.

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Hövding - Airbag for cyclists

Hövding started out in 2005 as a master’s thesis by the two founders Anna Haupt and Terese Alstin, who, at the time, were studying Industrial Design at the University of Lund.

The project resulted in the concept of an airbag helmet, which won Innovationsbron’s Ideas Grant. This kick-started the process of developing Hövding into a real product. In 2006 Hövding won the Venture Cup, after which Hövding Sweden AB was founded.

Over the years Hövding has grown from just two people with a great idea, to a NASDAQ-listed company that handle everything from development and production to marketing and sales. Today Hövding consists of a team of around 30 people, all triggered by the word impossible, and Hövding’s airbag for cyclists is available in 16 markets across Europe.

The headquarters are located in an old chocolate factory in Malmö – the sixth greatest cycling city in the world. Final assembly of Hövding is carried out in association with the Japanese Company Nihon Plast.

Hövding
Monbijougatan 17C
211 53 Malmö
Sweden
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