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Robert Bean - The 9 and 1/2 principles of branding

Robert Bean presents the 9 and 1/2 principles of branding. Presented at the Like Minds Ideas Festival on Innovation in Business, Exeter, May 2012.
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License:
© All rights reserved
The Content may only be used by Mynewsdesk. It is thus not permissible for anyone else to download, copy, distribute or otherwise use the Content (other than for private use to the extent permitted by law).
File format:
.mp4
Length:
40:37

Topics

  • Corporate training

Categories

  • thought leadership
  • social media
  • likeminds
  • like minds
  • leading thinking
  • innovation
  • #likeminds
  • branding
  • robert bean

Regions

  • England

Contacts

  • Robert Bean's "Single Organising Principle" of Branding
    License:
    © All rights reserved
  • Play video
    Interview with Robert Bean, Founder Robert Bean Branding Co.
    License:
    © All rights reserved
    File format:
    .mp4
    Length:
    3:34

Related content

  • Like Minds Business Breakfast with Robert Bean - Tuesday 23rd April

    Robert started his career as a fresh-faced 18 year old Production Assistant in 1978. Since then he has worked in a number of London’s leading advertising agencies, including DDB, Lowe Howard-Spink, and WCRS, where he ran the BMW account. He then jumped the fence and became the Worldwide Head of Advertising at BT, where he produced the ‘It’s Good to Talk’ and Stephen Hawking campaigns.