Press release -

Shorts are the big fashion story for summer

Summer style for 2010 is a short affair. From the office to the beach, shorts have been making their mark already and the hottest months are yet to arrive. The Yoga and Pilates studios are no different and Lovestretch has responded with a selection of styles, from biker length to cute, mini shorts.

Perhaps the greatest style statement is provided by the Scandinavian stretch exercise wear specialists Casall with its shimmering gold body suit – a fashion fusion of shorts and racer-back vest - for the ultimate running or Yoga piece. It also comes is slick black along with coordinating jackets and vests for a rock-inspired look Madonna would recognize.

For day, By Ti-Mo has created a pair of tailored stretch cotton jersey shorts that bridge the gap between work and lounge. The cuffed hems and tab finish turn them into a casual look with a vest or the city option with a crisp white shirt by Peak Performance. Expect Glastonbury to be a shorts-fest from beginning to end and this version will work just as well worn with a love-worn tee.

The sporty choice for everyday shorts are created by Manuka, the popular label set up to put fashion back in to the yoga studio. The longer, close fitting style comes with an elegant hip band of stretch satin to give these biker basics a special touch. With a fold-down waistband they can be worn high for support or lower for the hipster look loved in LA.

Long or short, shorts are the way to workout in or simply to work in this summer.



  • Fashion


  • tee
  • jersey
  • black
  • shorts
  • leggings
  • tops
  • fashion
  • stretch
  • pilates
  • t-shirt
  • yoga


  • England

Lovestretch is the online specialist for stretch fashion that moves with you wherever you go or whatever you do. It isn’t only yoga and Pilates fans who have found the collections at useful in their everyday lives. Creator and owner, Gill Owen believes the trend for stretch fashion is an enduring market. “Women are always looking for great clothes that fit into every aspect of their lifestyle – be it exercise, working, socialising or just simply, relaxing.” Lovestretch brings together a line-up of the best international collections, each of which are dedicated to bring chic, non-restrictive fashion to the fashion world.


Anna Fox

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