MDLZ Bite - How Cadbury Is Redefining Sport Sponsorships
In episode four of MDLZ Bite Nick Rogers, Cadbury’s Marketing and Sponsorship Lead, is joined by English former professional footballer, TV and radio personality, Ian Wright. The pair discuss how Cadbury is redefining sport sponsorships and the positive impact Cadbury is having on local communities through its football club partnerships.
Listen to hear how our Cadbury football partnerships have supported more than 400 local businesses, positively impacted more than 100,000 individuals and raised more than £150,000. This episode shines a light on, footballing legend and Cadbury ambassador, Ian Wright’s involvement in local community projects and Cadbury football marketing activations.