Press release -
ONE MONTH TO GO TO ENTER OXFORD BUS COMPANY ‘BRAND THE BUS’ COMPETITION
Good causes have one month to go to enter the Oxford Bus Company ‘Brand the Bus’ competition, to be in with a chance to appear on a double-decker.
The competition offers local good causes and charities the opportunity to have an Oxford Bus Company bus emblazoned with its branding. People can then vote for their favourite good cause to win the unique opportunity. And with one month to go there is still time for you to enter your favourite good cause into the competition.
Current entries are from: Oxford Together On Climate Change, Helen & Douglas House, Pancreatic Cancer Action, Abingdon Riding for the Disabled Group, Reducing the Risk of Domestic Abuse, Shine Oxford and Oxfordshire Autistic Society Information and Support.
Phil Southall Oxford Bus Company Managing Director said: “We’ve had a great response to our ‘Brand the Bus’ competition again and the voting is really shaping up. There is still one month left to enter, and I’d encourage local good causes and charities to submit their entries and ensure that they gain some well-deserved exposure.
“Good causes need assistance now more than ever before and this competition is a great way for them to raise their profile and garner increased support from the public. That is why we decided to continue the competition this year, despite facing major challenges in public transport due to COVID-19.”
Girl Guiding Oxfordshire won the inaugural 2019 Brand the Bus competition and Home-Start Oxford scooped first place this year. Both good causes now have a branded bus emblazoned on a double-decker.
The 10 entries for 2021 that are deemed best according to a public vote will be shortlisted and examined by a judging panel. Prizes will be awarded to the competitors who have, in the panel’s opinion, fulfilled the brief to the highest standard.
The winning organisation will be invited to work with the Oxford Bus Company to design a bus wrap featuring the brand colours, logo, and messages of the good cause. Runners-up will receive support via digital on-board bus advertising. Deadline for entries is 23.59 on November 29th 2020 and public voting closes on 13th December 2020. The winner will be announced in the new year.
Aside from the first Brand the Bus competition winning bus, the Oxford Bus Company have wrapped other buses to support good causes. It has wrapped a bus in Oxford Pride colours as part of its commitment to embracing diversity and the Oxfordshire Prostate Cancer Support Group.Oxford Bus Company selected the Oxfordshire Prostate Cancer Support Group as one of its charity partners, as some of its employees have been affected by the disease.
The Brand the Bus competition originated in 2018 after the Oxford Bus Company decided to invite public nominations for a bus to be branded in a good cause’s identity. It was introduced as an extension of the company’s policy of inviting colleagues to internally recommend organisations to support across the year, rather than have one chosen beneficiary.
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The Oxford Bus Company has kept the people of Oxford moving since 1881. Our services now span the width and breadth of Oxford and also take passengers to Heathrow and Gatwick Airports. In addition, our City Sightseeing Oxford hop-on, hop-off open topped bus company provides enjoyable tours of Oxford. And our sister companies, Thames Travel and Carousel Buses provide convenient travel services across South Oxfordshire, Berkshire and Buckinghamshire respectively.
