Simple, tasteful and above all original: the modern urban bathroom has style and takes a self-assured approach to its historical heritage. It doesn’t matter whether the furniture is meant for the living room or the bathroom: as long as the look is right, anything goes.
White-on-white monotony with walls tiled all the way up to the ceiling was yesterday: the bathroom is becoming a stylish feel-good space that people enjoy spending time in.
The new logo for Pop up my Bathroom, the award-winning international campaign by the German sanitaryware industry, focuses on the vast amount of freedom today’s consumers have when it comes to planning an individual bathroom: the distinctive “Pop up.” wordmark is made up of 54 cabinets in different colours to create a pixel-like effect.
The latest trend developments in bathroom design – that was the main topic at this year’s Pop up my Bathroom Atelier trend forum at the ISH 2015. And as announced, the programme – which was held in two languages – didn’t just provide informative lectures and fascinating panel discussions; it also led to some intense debates and talks that went beyond the scope of the actual presentations.
In the bathroom, sharing playful grooming rituals and daily routines is a way for children to experience the love and care of their family. Besides a safe environment and plenty of space, they need to feel part of what’s happening up where they can’t reach as well.
In the run-up to the ISH 2015, the Pop up my Bathroom trend platform initiated by the German Sanitary Industry Association [Vereinigung Deutsche Sanitärwirtschaft e.V. (VDS)] explores the needs that should be taken into account by any bathroom concept designed for a specific life stage.
Barrier-free bathrooms don’t exactly have a sexy image. Most people associate them with a small, “disabled-friendly” tiled room dominated by grab rails, a minimalist ambience and the dubious charm of hospital furniture. However, it looks as if this image is about to undergo some fundamental changes over the next few years.
At the international ISH trade fair in Frankfurt (10th to 14th March), the “Pop up my Bathroom Atelier” lecture programme will again be shining a spotlight on the latest trend developments in the sanitary industry. The trend forum provides an abundance of ideas, informative presentations and fascinating panel discussions with distinguished speakers and international participants.
There is much more to the idea of freedom in the bathroom than barrier-free accessibility: it involves ergonomics, multifunctionality and aesthetics as well. The experimental platform Pop up my Bathroom will be dedicating the new concept bathrooms it has developed for the ISH 2015 to precisely this theme: bathrooms that accompany people throughout every stage of their lives.
Pop up my Bathroom, an initiative of the German Sanitary Industry Association (Vereinigung Deutsche Sanitärwirtschaft e.V. [VDS]) and Messe Frankfurt established in conjunction with the ISH, is an experimental platform for architects, bathroom planners, interior designers and journalists.
