PRCA Africa - Agency Report.pdf

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PRCA Africa - Agency Report.pdf

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  • PRCA Africa highlights successes and challenges in South Africa’s PR internships

    PRCA Africa highlights successes and challenges in South Africa’s PR internships

    New research from PRCA Africa reveals both the strengths and challenges of internship programmes within South Africa’s public relations (PR) industry, based on insights from agency leaders and current interns. The findings highlight successful components of PR internships and areas requiring strategic improvements to ensure these programmes benefit both interns and agencies.

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