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  <title>Strawberry’s New Venture: Lynra to Solve Industry’s Greatest Bottleneck</title>
  <pubDate>Tue, 07 Apr 2026 08:00:00 +0100</pubDate>
  <description>The Nordic industrial sector is facing a critical bottleneck: the lack of high-quality housing for the required workforce. Now, Petter Stordalen’s Strawberry Group is launching a new company, Lynra. By combining climate-smart modular construction with "hotel DNA," Lynra aims to challenge the traditional industrial services market, targeting a billion-kronor turnover within five years.</description>
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  <title>Strawberry expands in Southern Sweden – two hotel gems join the family</title>
  <pubDate>Thu, 19 Mar 2026 07:30:00 +0000</pubDate>
  <description>In the fall of 2026, Hotel Öresund Conference &amp; Spa in Landskrona and Hotel Carlshamn in Blekinge will become part of Strawberry’s hotel portfolio. Through a franchise agreement with Thandagruppen, local entrepreneurship will be combined with Strawberry’s Nordic reach and growing loyalty program.</description>
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  <title>Pulp leftovers from juice production become fiber-rich rolls on the breakfast buffet</title>
  <pubDate>Tue, 03 Mar 2026 08:05:08 +0000</pubDate>
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  <title>Strawberry in Strategic Partnership: Building "Viscaria Village" in Kiruna to Secure Talent for the Green Transition</title>
  <pubDate>Mon, 09 Feb 2026 08:01:25 +0000</pubDate>
  <description>Strawberry, Viscaria Kiruna AB, and MG Link have entered into a comprehensive agreement to build and operate "Viscaria Village" in Kiruna. The initiative comprises 132 residential rooms and is scheduled for completion in the summer of 2026. </description>
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  <title>Strawberry Invests Over SEK 400 Million in Stockholm – "Building the Destination of the Future with Reuse and Courage"</title>
  <pubDate>Mon, 02 Feb 2026 06:30:00 +0000</pubDate>
  <description>At a time when the construction industry is hitting the brakes and many are tightening their purse strings, Strawberry is doing the opposite. In 2026, the hotel group will execute its largest renovation initiative ever in Sweden. Together with property owners, over SEK 400 million is being invested to develop Stockholm's most iconic hotels.</description>
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  <title>Strawberry Continues Expansion in Finland – Sets Sights on Lahti</title>
  <pubDate>Tue, 27 Jan 2026 06:30:00 +0000</pubDate>
  <description>Strawberry is now taking the next step in its continued expansion in Finland through a partnership with NCC. The parties aim to jointly establish a new hotel in Lahti.</description>
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  <title>Clarion Hotel Sign and Bernadotte &amp; Kylberg Launch Stratum Suites Clarion Hotel Sign</title>
  <pubDate>Thu, 18 Dec 2025 15:09:41 +0000</pubDate>
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  <title>Clarion Hotel® Helsinki Crowned Finland’s Best MICE Hotel for the Fourth Consecutive Year at World MICE Awards</title>
  <pubDate>Thu, 11 Dec 2025 13:13:21 +0000</pubDate>
  <description>Clarion Hotel® Helsinki won the Finland's Best MICE Hotel title at the World MICE Awards for the fourth consecutive year. This victory is a true testament to the hotel's consistent service excellence and deep understanding of MICE sector needs. General Manager Esko Rebstock thanks the staff and promises continuous service development.</description>
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  <title>Strawberry and Tosito Sign Letter of Intent for Unique Lifestyle Resort in Jönköping’s Historic Industrial District</title>
  <pubDate>Thu, 11 Dec 2025 08:30:00 +0000</pubDate>
  <description>Echoes of history meet the pulse of the future as Petter Stordalen’s hotel company, Strawberry, and the real estate company Tosito present their joint vision for Munksjöstaden. In the historic factory premises where Jönköping’s industrial cradle once stood, a spectacular resort hotel with 120 rooms is now emerging.</description>
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  <title>Strawberry Launches New Business Segment – Signs Agreement for Operation of 2,000 Project Homes for SSAB in Luleå</title>
  <pubDate>Thu, 20 Nov 2025 11:45:00 +0000</pubDate>
  <description>Strawberry Living, part of the Strawberry Group, is launching a new business segment focused on creating and operating complete living environments for large-scale industrial and infrastructure projects. The first initiative is Aurora Village, a unique collaboration with SSAB in Luleå, where Strawberry Living will be responsible for the operation of 2,000 new project homes being built by Adapteo. </description>
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  <title>Strawberry switches environmental certification to the Nordic Swan Ecolabel</title>
  <pubDate>Tue, 18 Nov 2025 07:30:52 +0000</pubDate>
  <description></description>
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  <link>https://www.mynewsdesk.com/uk/strawberry/pressreleases/strawberry-switches-environmental-certification-to-the-nordic-swan-ecolabel-3416886?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=Subscription&amp;utm_content=current_news</link>
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  <title>Hotel Kämp's historic renovation progresses: restaurant À La Kämp and the iconic Kämp Bar open their doors</title>
  <pubDate>Thu, 13 Nov 2025 06:17:50 +0000</pubDate>
  <description>Hotel Kämp, Northern Europe’s legendary grand hôtel and the iconic heart of Helsinki since 1887, will open the renovated restaurant À La Kämp and the iconic Kämp Bar on November 14th. This marks one of the most significant milestones in the hotel's extensive refurbishment project, set for full completion in 2026.</description>
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  <title>Clarion Hotel® Helsinki Continues Its Winning Streak – Awarded Finland's Leading Business Hotel 2025 Title at World Travel Awards</title>
  <pubDate>Thu, 23 Oct 2025 13:56:43 +0100</pubDate>
  <description>Clarion Hotel Helsinki awarded the title of Finland's Leading Business Hotel 2025 in the renowned World Travel Awards. This is the hotel's 3rd overall victory in the competition. General Manager Esko Rebstock thanks the staff and highlights continuous commitment to quality and a first-class customer experience.</description>
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  <title>Hotel Haven Honoured with Prestigious "Finland's Leading Boutique Hotel" Award at World Travel Awards Gala – Acknowledging Finnish Top Quality Tourism</title>
  <pubDate>Thu, 23 Oct 2025 06:08:30 +0100</pubDate>
  <description>Hotel Haven, located in the heart of Helsinki, has once again been recognised at one of the world’s most prestigious travel industry awards, the World Travel Awards (WTA). The hotel secured the coveted Finland's Leading Boutique Hotel 2025 title, reinforcing its position as Finland's most exquisite boutique hotel.</description>
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  <title>Premiere for Stopover – New Hotel Chain Opens Today in Falkenberg with Mariestad Next in Line</title>
  <pubDate>Thu, 23 Oct 2025 06:00:00 +0100</pubDate>
  <description>Today, Strawberry is opening the doors to the very first hotel in its new Stopover chain – a completely new concept of modern roadside hotels located along Sweden’s major highways. Stopover Falkenberg is now officially open, and it has also been confirmed that the next hotel will be built in Mariestad, with a planned opening in 2026.</description>
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  <link>https://www.mynewsdesk.com/uk/strawberry/pressreleases/premiere-for-stopover-new-hotel-chain-opens-today-in-falkenberg-with-mariestad-next-in-line-3411277?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=Subscription&amp;utm_content=current_news</link>
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  <title>Quality Hotel Sveitsi is Again Finland's Best: World Travel Awards™ Honours the Resort with Finland’s Leading Resort 2025 Title</title>
  <pubDate>Thu, 23 Oct 2025 05:00:00 +0100</pubDate>
  <description>Quality Hotel Sveitsi has been named Finland’s Leading Resort by World Travel Awards™. The hotel recognition is a testament to its high-quality and diverse range of services and experiences. Located in the Sveitsi Nature Park in Hyvinkää, the resort offers a comprehensive selection of indoor and outdoor activities, high-quality restaurant services, and excellent facilities for meetings and events.</description>
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  <title>Strawberry Initiates Long-Term Collaboration with Gotlandsbolaget - Quality Hotel Arrives on the Island</title>
  <pubDate>Mon, 07 Jul 2025 11:00:20 +0100</pubDate>
  <description>With a shared ambition to develop Gotland, Strawberry and Gotlandsbolaget are embarking on a collaboration. In the summer of 2026, Quality Hotel will take over Gotlandsbolaget's hotel in Visby, currently operated as a Scandic franchise. Following this, the focus is on several collaborative projects that will contribute to further building an attractive Gotland.</description>
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  <link>https://www.mynewsdesk.com/uk/strawberry/pressreleases/strawberry-initiates-long-term-collaboration-with-gotlandsbolaget-quality-hotel-arrives-on-the-island-3395787?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=Subscription&amp;utm_content=current_news</link>
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  <title>Strawberry's Vox Hotel in Jönköping Expands with 76 New Rooms</title>
  <pubDate>Sat, 05 Jul 2025 07:11:48 +0100</pubDate>
  <description>One of Jönköping's most popular hotels, Vox Hotel, is expanding. Together with property owner Fastighets AB Regio, the hotel will add 76 new rooms, bringing its total capacity to 219 rooms. </description>
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  <link>https://www.mynewsdesk.com/uk/strawberry/pressreleases/strawberrys-vox-hotel-in-joenkoeping-expands-with-76-new-rooms-3395636?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=Subscription&amp;utm_content=current_news</link>
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  <title>Hotel Kämp Expansion Completed – 22 New Rooms and Suites now open</title>
  <pubDate>Thu, 22 May 2025 10:26:37 +0100</pubDate>
  <description></description>
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  <link>https://www.mynewsdesk.com/uk/strawberry/pressreleases/hotel-kaemp-expansion-completed-22-new-rooms-and-suites-now-open-3388062?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=Subscription&amp;utm_content=current_news</link>
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  <title>Tower suites and supper - Strawberry opens its smallest hotel in Malmö</title>
  <pubDate>Thu, 22 May 2025 09:30:00 +0100</pubDate>
  <description>In the heart of central Malmö, Strawberry will open its absolute smallest hotel in Sweden at the end of the year. Home Hotel Baltzar will not only offer 45 newly renovated hotel rooms, but the jewel in the crown is the four 45 square meter tower suites with views over Malmö's rooftops.</description>
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  <link>https://www.mynewsdesk.com/uk/strawberry/pressreleases/tower-suites-and-supper-strawberry-opens-its-smallest-hotel-in-malmoe-3387693?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=Subscription&amp;utm_content=current_news</link>
  <dc:creator>Strawberry</dc:creator>
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