Walkman goes wireless

Treat yourself to a richer, more satisfying soundtrack with this season’s Walkman® line-up. From the superior audio quality of Walkman® A860 series to the colourful looks and fun features of Walkman® E460 series, you’ll find the perfect MP3 or video MP3 player from Sony.

The new Walkman® A860, S760 and E460 series share a sleek, curvaceous new design and feature generous battery life for longer listening. All three new models come supplied with MediaGo software for easy drag-and-drop transfer of music, videos and photos from Windows® Explorer or iTunes.⁴

Unique to Sony, Clear Audio Technologies assure superior sound quality. It’s easy to create themed music channels with SensMe™ that automatically categorizes your music tracks into different channels. Other fun features shared by the new models include Karaoke Mode, synchronised lyrics display and a language learning function.

A860 and S760models introduce streaming via Bluetooth® to wireless headphones, compatible speaker docks, car audio head units and other devices. Bluetooth® connectivity on Walkman® A860 and S760 also lets you wirelessly share stored personal photos⁵ with compatible mobile phones.

Furthermore, "Music Unlimited” will be available on Walkman NWZ-A860, S760 and E460 within this year, which will allow you to easily download all your favourite songs instantly. Just simply download a set-up launcher and access a global catalogue of over 10 million unique songs*. “Music Unlimited” is currently available in the U.K., Ireland, France, Germany, Italy, Spain, Australia, New Zealand and U.S. with service availability in Norway, Finland, Sweden, Denmark, The Netherlands and Belgium to be announced in due course during 2011.

As an added bonus, Sony will offer a free 180 day trial of “Music Unlimited”^** for all applicable customers who have purchased these Walkman series.

Ultimate audiophile sound: Walkman® NWZ-A860 series video MP3 player

This season’s best-ever Walkman® range is headed by the stunningly styled new NWZ-A860 series video MP3 player.

Taking premium sound to new heights, the beautiful Walkman® A860 is loaded with five Clear Audio Technologies. New-generation S-Master MX digital amplifier technology by Sony reduces noise levels and distortion still further, ensuring that your favourite tunes sound better than ever.

The generously-sized 2.8” LCD touch-screen gives a superb view of your photos, videos and album artwork. Together with an intuitive new interface, the big, bright screen makes fingertip browsing through your personal content collection even more satisfying.

Find out more about Walkman A Series

Wireless experience and high quality sound: Walkman® NWZ-S760 series video MP3 player

Step up to the freedom and convenience of wire-free listening and Bluetooth® connectivity with the slim, stylish Walkman® NWZ-S760 series.

Legendary sound is assured by four Clear Audio Technologies (Clear Bass, Clear Stereo, DSEE (Digital Sound Enhancement Engine), EX headphones). You’ll enjoy listening for longer with a generous battery life of 50hrs (audio)⁶ / 10hrs (video)⁷.

A perfect partner for other compatible Walkman® models, the MDR-NWBT10 Bluetooth® headphones comes as an optional accessory and offers superb wire-free sound. Charge the headphone’s battery via your PC or directly from Walkman®, then enjoy up to 4 hours of listening. Fingertip controls allow fumble-free adjustment of volume and play/pause/previous/next track selection, even when Walkman® itself is buried deep in a pocket or bag.

Also available, the NWZ-S763BT Bluetooth® headphone bundle model comes supplied with MDR-NWBT10 headphones. These allow easy wireless listening without the need for users to set up Bluetooth® device ‘pairing’ between MP3 player and headphones.

Find out more about Walkman S Series

Colourful styling, great sound and fun features: Walkman® NWZ-E460 series video MP3 player

Your colourful entry into the world of Walkman® with video, the new NWZ-E460 series sounds as good as it looks.

New EX headphones plus Clear Audio Technologies by Sony (Clear Bass, Clear Stereo and DSEE (Digital Sound Enhancement Engine) to enhance the quality of compressed audio files) ensure high quality Walkman® sound. Battery life is a generous 50hr (audio)⁶/10hr (video)⁷, giving plenty of stamina for that lengthy flight, daily commute or weekends away.

Find out more about Walkman E Series

Water resistant, wire-free, washable, wearableWalkman® NWZ-W260 series MP3 player

25% lighter than its predecessor and featuring an even more comfortable fit, the all-in-one Walkman® NWZ-W260 series is perfect for sports and active lifestyles. Wear it in the gym, while you’re jogging, or even during that post-workout shower.^{2, 3, 8}

Supplied Content Transfer software simplifies drag-and-drop file from your PC or iTunes library⁴.

A quick 3-minute charge provides enough power for 60 minutes of listening time, while a fully-charged battery gives up to 8 hours⁹ of uninterrupted listening– enough for the longest workout.

ZAPPIN™ song search technology lets you browse quickly through all your music, previewing a snatch of each track without fiddly searches through menus or playlists.

Find out more about Walkman W Series

The new Walkman® range of MP3 and video MP3 players is available from end August 2011.

-Ends-

NOTES TO EDITORS

*The number of songs available from this catalogue varies by region.

**This 180 day free trial is available to fist time users of “Music Unlimited”

**Service availability of “Music Unlimited” varies by region.

¹Bluetooth® wireless streaming available on Walkman A860 and S760 series models.

²Not meant to be immersed or come in continuous contact with water (IPx5 rated).

³Wash by hand under a gently running tap. Do not use a brush, sponge, soap or detergent.

⁴only Non DRM content can be transferred from iTunes.

⁵It may be prohibited to transfer content, without the copyright holder’s permission, for other than your personal/private enjoyment under applicable copyright law.

⁶Approximate figurewith MP3 128 kbps and when all of the Equalizer is set to “None”, and the Screen Off Timer is set to “30 Sec”.

⁷Approximate figure with MPEG-4 Simple Profile 384 kbps.

⁸Do not use with high pressure showers.

⁹ Approximate figure with MP3 128 kbps.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

WALKMAN is a registered trademark of Sony Corporation.

iTunes is a registered trademark of Apple Inc.

The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Sony Corporation is under license.

Microsoft, Windows and the Windows logo are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries.

Key technical specifications

For more information, please contact the Networking team at:
networking@beigelondon.com / +44 (0)207 404 3000

Product images are available at http://presscentre.sony.co.uk

About Sony:

Sony is a leading global innovator of audio, video, communications and information technology products for both the consumer and professional markets. Sony is renowned for its audio-visual products, such as the BRAVIA™ LCD high-definition (HD) television, Cyber-shot™ digital camera, Handycam® camcorder, “α” (pronounced Alpha) digital SLR camera, and Walkman® MP3 player as well as its VAIO™ personal computers and 3D HD professional broadcast equipment. Offering a complete end-to-end 3D value chain and with its electronics, music, pictures, game and online businesses, Sony is one of the world’s leading digital entertainment brands, employing approximately 170,000 people worldwide.

Through its long-term football partnerships as an official sponsor of the UEFA Champions League, Official FIFA Partner and global sponsor of the FIFA World Cup™, Sony is inspiring a sense of excitement for the millions of football fans around the world.

“Sony”, “WALKMAN”, “VAIO”, “Cyber-shot”, “Handycam”, “α”, “BRAVIA” and “XDCAM” are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners

[i]WMA DRM playback is not available in Turkey market.