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ESL FACEIT Group Announce AutoFull as the Official Chair Partner for the ESL Pro Tour for Counter-Strike 2

COLOGNE – April 20, 2026 – ESL FACEIT Group (EFG), the leading esports and video game entertainment company, today announced a premier partnership with AutoFull, a global leader in professional ergonomic gaming chairs. Under the new agreement, AutoFull will serve as the Official Chair Partner for the ESL Pro Tour (EPT) for Counter-Strike 2 (CS2) throughout the 2026 and 2027 seasons.

The partnership solidifies AutoFull’s commitment to the professional CS2 scene, providing elite seating solutions across the entire EFG competitive pyramid. The collaboration will span all major global stops, including:

  • Intel® Extreme Masters (IEM): All flagship events, including iconic stops in Kraków and Cologne.
  • ESL Pro League: Covering the 2026–2027 calendar.
  • ESL Challenger League: Supporting the path to pro for rising talent.

Beyond providing high-performance chairs for the world’s best players on stage, AutoFull will be deeply integrated into the fabric of the ESL Pro Tour. Fans can expect a massive presence both digitally and on the ground:

  • Event Branding & Supply: AutoFull will be the primary chair provider for all competition stages and practice areas.
  • Broadcast Integration: Seamless inclusion within English-language global broadcasts.
  • On-Site Activations: Dedicated booth activations at live events, allowing fans to experience AutoFull’s ergonomic technology firsthand.
  • Digital Engagement: Collaborative social media campaigns designed to engage the global CS2 community.

"Player performance and comfort are paramount to the integrity of professional play. Partnering with AutoFull as our Official Exclusive Chair Partner ensures that our competitors are supported by world-class ergonomics at every level of the ESL Pro Tour," said Daniel Mauritz, SVP Brand Partnership at EFG. "From the intensity of the Pro League to the legendary stages of IEM, AutoFull’s presence will be a cornerstone of the player experience."

"We are incredibly proud to join forces with ESL FACEIT Group for the 2026 and 2027 seasons," said Anna DING, the Founder of AutoFull. "Counter-Strike demands the highest level of focus and physical endurance. By becoming the Official Exclusive Chair Partner for the ESL Pro Tour, we are not just supplying equipment, we are supporting the longevity and peak performance of the world’s most elite athletes while engaging directly with fans through immersive on-site activations.We are committed to delivering professional esports experiences and ultimate gaming enjoyment to players around the world."

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About ESL FACEIT Group

ESL FACEIT Group (EFG) is the leading esports and video game entertainment company dedicated to creating worlds beyond gameplay where players and fans become community. EFG is built on a legacy of world-renowned brands including ESL, FACEIT, DreamHack and DreamHack Sports Games, providing innovative ecosystems for global communities of players, fans and creators around the games they love. Working alongside leading partners, brands and global IPs, EFG operates an unmatched portfolio of live events, digital platforms and developer tools that reach and engage millions of gamers worldwide.

For more general information on ESL FACEIT Group, visit eslfaceitgroup.com, the EFG Newsroom or follow ESL FACEIT Group on LinkedIn.

About AutoFull

Founded in 2014, AutoFull is a leading esports brand specializing in professional gaming equipment, including chairs, desks, and immersive setups. Committed to the spirit of “striving to win while young,” AutoFull combines ergonomic design, advanced technology, and esports-grade performance. Having supported nearly 2,000 tournaments and hundreds of pro teams worldwide, AutoFull continues to deliver high-quality gaming experiences under its philosophy, “BE YOUR OWN HERO.”

For more information about the flagship product M6 Ultra 2.0 with heating, cooling and massage, visit www.autofull.com.

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