David Salsbäck has been appointed new Director of Communications and Sustainability at Axel Johnson. His most recent position was as Director of Communications at Bonnier.
David Salsbäck has held several roles within Bonnier, where he has been the Director of Communications for the past five years. Prior to that, he worked at the global communications firm JKL.
“David has extensive experience from working with strategic communication and societal aspects in a group with many subsidiaries and strong brands. His background, values and business understanding make him the right person to continue to develop Axel Johnson in these areas”, says Mia Brunell Livfors, President and CEO, Axel Johnson.
“Axel Johnson is an impressive company with many interesting businesses, long-term owners and an ambitious agenda for the future. I am excited to have been given this opportunity and look forward to contributing to the development of the business and Axel Johnson's social commitment,” says David Salsbäck.
David Salsbäck will be part of Axel Johnson's Group Management. He will take office in April.
Axel Johnson is one of the Nordic region’s leading trading groups which builds and develops businesses within trade and services in the European market, with main focus on the Nordic region. Group companies currently comprise Axel Johnson International, KICKS, Martin & Servera (equity stake 70 %), Novax, Åhléns and the partly owned listed companies Axfood (equity stake 50.1 %) and Dustin (equity stake 26 %). Axel Johnson’s consolidated annual sales amounts to approximately SEK 77 billion (2017) and the wholly and partly owned companies have about 20,000 employees (2017). Axel Johnson is a family-owned company in the fourth and fifth generation and is owned by Antonia Ax:son Johnson and her family.