RFRSH Entertainment today announced that they have entered a long term partnership with the second largest TV network in the world, GLOBO TV, to produce and broadcast the global Counter-Strike tournament BLAST Pro Series in Brazil.
Not only will the TV network produce and broadcast the international series of spectacular live tournaments, the agreement also includes a range of editorial and promotional content formats to be aired throughout the year on the networks TV and digital channels.
Leandro Valentim, Head of Sports Businesses Development at Grupo Globo comments:
- We are very proud to announce the partnership with RFRSH Entertainment to promote, execute and broadcast BLAST Pro Series in Brazil. It is more than a competition with the best players in the world, it is an exciting entertainment show. It will be the biggest esports event of the year, and it will come back every year.
- CS:GO is one of the most played games in the world, and also in Brazil, part of our strategy is to assist the development and qualification of the competitions in the country. We want to use the BLAST format and tournaments to bring notoriety to Brazilian talents and to promote new national CS competitions, says Leandro Valentim.
BLAST Pro Series in Sao Paulo will be the first of 8 planned tournaments in the 2019 calendar taking the spectacular show to Miami in April and Madrid in May where after 5 yet to be announced international stops will follow.
Jordi Roig, Executive Producer at RFRSH Entertainment:
- BLAST Pro Series is developed and designed to cater not only for the hard core fans but also to a wider mainstream audience. It is world-class Counter-Strike in a format designed to excite and entertain the audience both live and on broadcasts. Therefore it is very important for us to partner up with a network with the strength and vision like Globo.
- We expect BLAST Pro Series in Sao Paulo to set new standards for live esports entertainment, both in the arena and on broadcasts, and together with Globo, we are excited to launch a range of entertaining and educational content formats over the coming months and years, says Jordi Roig.
Ticket sales for BLAST Pro Series in Sao Paulo on 22nd and 23rd of March will open to the public on February 1st via blastproseries.com/saopaulo.
About RFRSH Entertainment
Established in Copenhagen in 2016, RFRSH Entertainment is an esports entertainment and media production house with offices in Copenhagen and London. RFRSH Entertainment has created, owns and operates the international Counter-Strike Tournament BLAST Pro Series and runs the commercial management and performance optimization for Astralis, the world’s number 1 Counter-Strike team, and the League of Legends team Origen. We are a new breed of esports professionals striving relentlessly to lift and open the scene into a new place, relevant to a broader audience from a base deeply rooted in the esports history and culture.
To be one of world's leading communications company is just possible with a lot of creativity, professionalism and investment in quality and innovation. Globo produces close to 3,000 annual hours of entertainment, as well as over 3,000 hours of journalism. Programs, series and interviews with a high standard of quality that every year, receive nominations in the International Emmy Awards. Presently, the network covers 98.6% of Brazil's territory, reaching 99.5% of the population with the greatest network of broadcasting stations of 122 spread over the states. More than 90% of the network's programming is produced in-house, which makes Globo the country's largest job provider for artists, authors, journalists and producers. For more information: www.redeglobo.com.br.