Press release - 29 November 2017 12:10

Millioner fulgte med over hele verden: BLAST Pro Series skabte historie

Officiel aftermovie fra BLAST Pro Series til fri afbenyttelse på alle medier: https://youtu.be/cr3wxmw8XQs

Ud over den imponerende scene, de medrivende værter og det kæmpestore digitale skærm-setup inkluderer BLAST Pro Series dynamiske format en række nye showelementer, som både giver både hardcore fans og mainstream-publikum den bedst mulige oplevelse. Både i selve arenaen, på diverse digitale enheder og bag TV-skærmen. Især det sidste er nyt for esport, og her var BLAST Pro Series et reelt gennembrud.

Flow TV omfavner esport

BLAST Pro Series blev transmitteret på 15 kanaler i 80 lande
Med TV-kanaler på 5 kontinenter blev BLAST Pro Series for alvor et globalt TV-fænomen.
180 millioner hjem havde muligheden for at tune ind og følge med i den spændende action fra Royal Arena i København.

DR3 TV smadrede egne rekorder

I Danmark havde DR3 ifølge dem selv den bedste dag nogensinde med to seerekorder:

Bedste seerandel i målgruppen 15-39 år på et døgn med 14,8 %.
Største seerandel bland mænd i målgruppen med 19,8 %.

Online: Twitch nåede millioner

2,5 millioner unikke seere fordelt på 20 Twitch-kanaler på 16 sprog.
Den meste sete kanal var den officielle BLAST Pro Series-kanal med mere end 50 % af seerne.
117 millioner minutter blev set i alt. Det svarer til at se Justice League 972.800 gange i træk.
Der var 816.000 kommentarer på Twitch med 651.000 af dem lørdag alene.

Kina rejser sig

Counter-Strike i Kina vokser. Det er blevet rapporteret, at BLAST Pro Series København blev set af 2,4 millioner unikke seere online i Kina. Tallet er endnu ikke bekræftet.

Social Media-amok

Alle 30 spillere og 6 hold var meget aktive på deres sociale medie-kanaler gennem hele turneringen. Med lidt over 25 millioner følgere på tværs af disse kanaler, var det samlede reach astronomisk og Danmark, København og BLAST Pro Series blev effektivt brandet i alle hjøner af verden.

På trods af det faktum, at kanalerne er helt nye, nåede BLAST's egne sociale kanaler mere end 60 millioner impressions..

BLAST Pro Series vil blive afholdt i Danmark igen i efteråret 2018 og i mellemtiden vil turneringen være på international turne, og det forventes at i alt 6 events vil blive afholdt i internationale storbyer i turneringes "Launch Season", som er de kommende 15 måneder.

Topics

Entertainment

Contacts

FREDERIKKE EMILY WACKER

Press contact Head of PR few@rfrsh.net 31414081

Related media

BlastRN_109
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).

BlastRN_108
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).

BlastRN_134
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).

BlastRN_54
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).

overviewwithfire
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).

BLAST Pro Series, Copenhagen - official aftermovie

BLAST Pro Series, Copenhagen - official aftermovie
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
File format: .mp4
Length: 3:15

The BLAST Pro Series Trophy
License: Media Use
The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
File format: .mov
Length: 1:18

Danske BLAST Pro Series går internationalt: Next Stop Istanbul!

12.000 ekstatiske fans i en fyldt Royal Arena, rekordmange seere på DR3 og millioner af fans verden over fulgte verdenspremieren på BLAST Pro Series og nu har RFRSH Entertainment offentliggjort det første internationale stop i 2018/19: Istanbul. I 2018 og 19 går turneringen, som adskiller sig fra alle andre turneringer bl.a. ved at garantere hvilke hold, der kan opleves live, verden rundt.