Neymar is Castrols new global brand ambassador

Castrol has signed a one-year global brand ambassador deal with Brazil and Barcelona football star Neymar, an agreement that is set to complement our status as an official sponsor of Brazil’s staging of the 2014 Fifa World Cup.

With a proud history of fuelling pioneers, the partnership gives Castrol the chance to showcase how Neymar's immense talent pushes boundaries and sets new standards. As a World Cup in Brazil beckons, football fans across the globe are eagerly anticipating the magical moments that Neymar will create as he combines Brazil's famous creative style of play with his own head-turning approach to the game.

A. S. Ramchander, VP Global Marketing at Castrol, said: "We are thrilled to be working with Neymar. He demands the best performance from himself in every game he plays, just as Castrol demands the best performance from our oils every time the engine starts. The 2014 FIFA World Cup™ is the perfect opportunity for us to combine our respective passions for superior performance, innovation and football."

Commenting on the new partnership, Neymar said: "I'm delighted to be working with Castrol on an exciting new project that I hope will enable me to take my game to a new level."

Neymar continues to ascend to the top of the international stage, and will be the most prominent star for host nation Brazil at this year's tournament. Fellow Castrol ambassador and two time World Cup winner, Cafu, spoke about the expectations on his country's most prized asset: "Neymar has shown some outstanding displays of football in his international appearances, and received worldwide acclaim for his sensational performance throughout the FIFA Confederations Cup 2013.I, and all Brazilians, have high hopes that he will play a pivotal part in our country's quest to lift the trophy this summer in front of a home crowd."

As Official Sponsor of the 2014 FIFA World Cup™, Castrol will be bringing their pioneering approach to football to life through an exciting new project to launch in April.

For more information please contact:

Tracy Drelich-Knauer
Associate Sponsorship & Promotions Manager
BP Lubricants USA, Inc.
973-633-2566 
tracy.drelich@bp.com