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Chr. Hansen brings its palette of natural colors to Casablanca

Press release -

Chr. Hansen brings its palette of natural colors to Casablanca

Visitors at the Cfia Morocco trade show taking place on Sep. 29 through Oct. 2 in Casablanca, Morocco, have the chance to meet Chr. Hansen and discuss their opportunities to switch from synthetic to natural colors.

“We are looking forward to meeting customers and prospects at the Cfia Morocco trade show and to increase the region’s awareness about Chr. Hansen as a trusted supplier of natural colors to the North African food and beverage industries,” says Chr. Hansen’s Abderrezak Houari, Sales Representative, France, Belgium and North of Africa.Colors that make sense

“Chr. Hansen’s current natural color business varies from country to country in North Africa. However, the common denominator is that we see a significant potential in the region’s food and beverage industries, particularly within confectionery and meat and prepared foods,” Abderrezak Houari explains.

“North African food manufacturers are subject to the same consumer pressure as we see in Europe and elsewhere, to replace synthetic food colorings with natural alternatives. We are looking forward to discussing the opportunities with Cfia Morocco visitors, explaining how a partnership with Chr. Hansen will add value to their food products sold in North Africa and/or in Europe.”

Chr. Hansen at Cfia Morocco
Booth no. 2, hall 1, block 1
http://tinyurl.com/39uejzy

Cfia Morocco
www.cfiaexpo.com/cfia-maroc/le-salon

Topics


Chr. Hansen is a global bioscience company that develops natural ingredient solutions for the food, nutritional, pharmaceutical and agricultural industries. The products include cultures, enzymes, probiotics and natural colors, and all solutions are based on strong research and development competencies coupled with significant technology investments. Revenue in the 2013/14 financial year was EUR 756 million. The company holds a leading market position in all its divisions: Cultures & Enzymes, Health & Nutrition and Natural Colors. It has more than 2,500 dedicated employees in over 30 countries and main production facilities in Denmark, France, USA and Germany. Chr. Hansen was founded in 1874 and is listed on NASDAQ OMX Copenhagen.

Contacts

Helle Rexen

Helle Rexen

Press contact Media relations officer +45 20 74 28 40

About us

Chr. Hansen is a global, differentiated bioscience company that develops natural ingredient solutions for the food, nutritional, pharmaceutical and agricultural industries. At Chr. Hansen we are uniquely positioned to drive positive change through microbial solutions. We have worked for over 150 years to enable sustainable agriculture, better food and healthier living for more people around the world. Our microbial and fermentation technology platforms, including our broad and relevant collection of around 50,000 microbial strains, have game-changing potential. Matching customer needs and global trends we continue to unlock the power of good bacteria to respond to global challenges such as food waste, global health and the overuse of antibiotics and pesticides. As one of the world’s most sustainable companies, we touch the lives of more than 1 billion people every day. Driven by our legacy of innovation and curiosity to pioneer science, our purpose – To grow a better world. Naturally. – is at the heart of everything we do.

Chr. Hansen Holding A/S
Boege Allé 10-12
DK-2970 Hoersholm
Denmark