Blogikirjoitus -
Social and gamified innovation - agile innovation management
According to industry studies around 90% of enterprises have not
created repeatable innovation processes. Of course, not every company
have to innovate all the time if the current products are already
selling well enough. Yet delivering new innovations is by far the best
opportunity for finding the new growth. In established businesses focus
is mostly in production and customer service, while innovation’s front
end is managed with the left hand on reports and meetings.
It’s quite surprising how little the enterprises have formally
invested on innovation while seeing how much effort is actually put into
new developments. Innovation’s front end can cover almost 50% of all
activities – no matter have you formally invested on it or not. When
creating something new people need to share ideas, combine them into new
concepts and manage the stages from early inspirations to delivered
innovations. Why does most of the enterprises create process for this
only at the stages where plans for new innovations are already getting
formalized and approved?
The biggest corporations have successfully been solving this issue
with a good selection of large innovations systems, such as Brightidea,
Spigit or Hype. Industry leaders screen all the time new opportunities
and formally transform them into new innovations. And they keep on
growing even bigger with new delivered products and services. What would
happen to Apple if they didn’t launch a new product every now and then?
How can a regular sized enterprise gain repeatable and sustainable innovation processes?
For mid-sized and small enterprises a process-driven innovation
platform can be an overkill solution. Strict and complex process-driven
innovation is simply too bureaucratic for everyday hands-on development.
Fortunately there are many agile idea management platforms, such as
Wazoku, covering the basic idea sharing and processing. But what happens
after ideas have been shared and planned to be implemented?
With LumoFlow we have taken a step further to provide tools for
hands-on innovation. We implemented an agile goal-driven innovation
process on top of our existing social collaboration solution. This way
we made sure that innovation process is not only for serving information
systems and reporting. Innovation happens when people with different
skills and knowhow collaborates together.
(See the attached picture how LumoFlow creates structure to innovation)
In the heart of our solution is a co-creatively managed innovation
portfolio (the innovation funnel) that grows over the time while people
are working on new ideas and concepts. Front end of the funnel can have a
great variety of ideas and concepts, while outcome is well planned and
controlled with decision making and stage gates. All information is
connected with a clear structure, while processes are kept as agile as
possible.
How does this change the world? Innovation has many forms. That’s why
many innovation platforms are such a complex giants. But think for
example an iterative lean business development process:
Build-Measure-Learn. Even with very thin and agile process it’s already
easier to manage development and measure the results. Learning happens
when ideas are shared and people across organizational boundaries can
instantly comment your blueprints and working demos. Feedback is not
coming only from inside your company, but also partners and other
stakeholders can easily join. LumoFlow encourages users to participate
with gamified and social features. At the same time the whole process is
on front of people’s eyes – also the targets are well defined. Ideas
are rolled into implementation with determined steps instead of lost
email conversations and scattered communications.
With these and other agile solutions we have already changed the world of our customers. I think that’s a very good beginning.
Check out more from http://www.lumoflow.com
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Aiheet
- Tietokoneet, tietotekniikka, ohjelmistot
Kategoriat
- customer collaboration
- enterprise 2.0
- enterprise social networking
- innovation
- online collaboration
- partner collaboration
- social gaming
- social media
- staff productivity
- team collaboration