2015 was one of the O'Learys’ chain's strongest years with 20 new restaurants and a turnover of 1,865 billion SEK, an increase of 241 million SEK from the previous year. The focus for 2016 is the continued expansion and the launch of O'Learys - 'House of Brands'.
In November last year O'Learys Trademark informed that a recruitment process of a new CEO commenced. Wilhelm Vintilescu has been CEO for 13 years and is now leaving the company after completing another record year.
- It has been 13 wonderful years of growth and development during which I have had the pleasure to see O'Learys grow from 20 to 120 restaurants with over 2 500 employees. Our focus on restaurant environments with sports, entertainment and an interesting mix of food and drinks has proven to be successful. We have constantly developed O'Learys with more activities for guests to meet and socialize, says Wilhelm Vintilescu.
The strategy for the next coming three years is to open over 100 new restaurants. This will be executed through the continued development and establishment of O'Learys as well as through new concepts. O'Learys - 'House of Brands' consists of O’Learys Sports Restaurant, Boston Grill, Bambino's, Holy Monkey and OBW - brands developed by O’Learys Trademark.
There is a demand for restaurant concepts that complement each other in taste, presentation, target groups and serving systems by both property owners who want to expand their range of service and franchisees who want to grow as entrepreneurs.
- We want to partner with forward-thinking owners and driven restaurateurs who value excellence and have a long term perspective. We create profitable restaurant concepts and together with partners we build lasting value in the restaurant industry, says Christian Bellander, acting CEO of O'Learys Trademark.
O'Learys - 'House of Brands' will be presented to invited guests on March 10th at Tolv Stockholm.
For further information:
Christian Bellander, acting CEO, email@example.com +46 (0)70-856 03 75
Lars Edengreen, Chairman of the Board: firstname.lastname@example.org +46 (0)73-688 16 05
O’Learys – ‘House of Brands’:
O’Learys – The No1 Sports Restaurant
Boston Grill – Genuine and Inspired Classic Grill for steaks and fish
Bambino’s – Great Italian Eatery
Holy Monkey – Asian Street Food
OBW – Burgers & Wings
O’Learys Trademark is the franchisor and concept and brand owner of O'Learys Sports Restaurant, Boston Grill, Bambino's Great Italian Eatery, Holy Monkey and OBW. The restaurants are franchise operations. O'Learys was founded in 1988 in Gothenburg by restaurateur Jonas Reinholdsson and is now established in ten countries with 122 restaurants. The first Boston Grill restaurant opened in September 2014, Holy Monkey and Bambino's opened in 2015. The total revenue amounted 2015 to 1,865 billion SEK. In partnership with the Swedish United Nations Association O'Learys Trademark works with the CSR program Meal4Meal, In 2014 O'Learys was nominated as a Gazelle Company by Dagens Industri and praised as one of Sweden's super companies by Business Week and Bisnode. O'Leary's core values are Fair, Passionate, Proud.