Skip to main content

Cryptocurrency is next for Optimizer Invest's Investoo Group

Press Release   •   Nov 07, 2017 08:00 GMT

From left: Optimizer Invest: Mikael Riese Harstad, Carla Maree Vella, Andre Lavold and Henrik Persson Ekdahl

Investoo Group grows in new segments with the acquisition of Bitcoinmag.de.

Leading financial trading affiliate firm Investoo Group announced today the acquisition of the German cryptocurrency portal Bitcoinmag.de.

The German site is a resource for crypto investors, providing purchase and price information, and allowing visitors to compare exchanges and platforms.

The site will sit along-side an existing portfolio of cryptocurrency resources, including ethereum-kaufen.de and coinlist.me. The acquisition of Bitcoinmag.de cements Investoo Group’s reach into international markets – the firm already serves Spanish, French, Italian and German audiences.

Chairman David Merry said of the acquisition, “Germany is a relatively mature market when it comes to both paying with, and investing in, cryptocurrency. We’re delighted to acquire a publication that explains the investment process simply and transparently.”

CEO Adam Grunwerg commented, “Bitcoinmag.de is an online community and information portal run by crypto investors, for investors. It boasts impressive organic reach, and provides a valuable traffic source for our partners.”

The acquisition of Bitcoinmag.de follows a new £7.5 million (GBP 7,500,000) credit line secured in October 2017, which is designed to facilitate the firm’s aggressive growth strategy. The company has acquired several businesses in 2017, including roboadvisors.com and 100forexbrokers.com.

Carla Maree Vella, CEO of Optimizer Invest:

"Cryptocurrency is definitely a promising area where we see great potential to take market share in lead generation. We look forward to continued growth."

For more information, please contact:

Carla Maree Vella, CEO, Optimizer Invest

investments@optimizerinvest.com

+356 79594513

About Investoo Group

Investoo Group is a newly funded financial venture that aims to become one of the biggest lead generation companies in the Forex and retail investment industry. It is based in London and has grown from 1 to 50 employees in its first year. The group is backed by online technologies leaders Kinetic Investments and Optimizer Invest. investoogroup.com

About Optimizer Invest

Optimizer Invest is a fully founder funded venture capital company based in Malta, founded by Norwegian Andre Lavold and Swedes Henrik Persson Ekdahl and Mikael Riese Harstad. The company helps early stage businesses and entrepreneurs to develop and to reach their full potential with profitable growth. The founders and the Optimizer team have a successful background in iGaming, ecommerce and digital lead generation. They primarily invest in consumer-oriented and online businesses. Since the start in 2012, Optimizer Invest has invested in twenty something companies. The investment phase is still at an intense stage. optimizerinvest.com

Optimizer Invest has part-ownership in the following companies:

ANIMAIL/ZOOZOO.COMCATENA MEDIACONSECTOR, CROWNSTUDENT.COMEASY PAYMENT GATEWAY, GAMING INNOVATION GROUPHERO GAMINGINVESTOO GROUP, PENSIONERA.SE, READLYREVESEQURATINITELL