PRESEND and Realprojekti announce cooperation in Finland

PRESEND Nordic AB, the leading Nordic-Baltic gift card provider, and Realprojekti Oy, the leading shopping center management and consultancy services provider in Finland, today announced their cooperation to provide Visa-based gift cards to shopping centers managed by Realprojekti.

Following rollout at Finland’s most successful shopping centers, Sello in Espoo and Jumbo in Vantaa, Realprojekti and PRESEND will offer an opportunity for Visa-based gift cards to all 17 shopping centers in Realprojekti’s portfolio. “We are highly satisfied with PRESEND’s service, and are pleased to offer our clients the best gift card solution on the market,” says Juha Tiuraniemi, Vice President at Realprojekti.

Sanna Kouvalainen, Marketing Manager at Sello shopping center, explains the success of the Sello gift card program, “The gift card is a key part in building customer loyalty. We wanted to launch a modern gift card with self-service machines, and the gift card has outperformed all our expectations. The card is easy to buy, and easy to accept for our tenants,” says Ms. Kouvalainen, “We get new customers and more visits from repeat customers with our cards. The customers can spread their shopping across as many stores as they like, which they really appreciate. The gift card works just like a Visa card, except, of course, it can only be used in our tenants’ shops at Sello.”

PRESEND Nordic AB provides electronic gift cards and prepaid card solutions to the European real estate and hospitality sector. “Realprojekti is an ideal partner for us, with their innovative approach to revitalizing the real estate sector in Finland,” says Jon Sederqvist Østmoe, CEO at PRESEND, “We look forward to extending our cooperation and rolling out gift cards at more shopping centers together with Realprojekti in 2017.”

About Realprojekti Oy:

Realprojekti is the leading shopping center developer and manager in Finland. It has today 17 shopping centers under management, a strong and recognized role as the pioneer in the shopping center sector and development projects in Finland. Realprojekti is part of Ovenia Group.