Award-winning landscape photographer Serkan Günes has swapped the urban jungle of Stockholm for the wilderness in Lapland, where he will spend a year documenting what the Sami people call the land of eight seasons. The project is a joint venture with Fujifilm and will be published in a hardcover book next autumn, but from September and onwards you can follow Serkan’s journey via his Instagram account @landof8seasons.
So where does one of Sweden’s most renowned landscape photographers go when Fujifilm offers him the chance of a lifetime? To Gällivare of course, located 100 km north of the Arctic Circle. Here Serkan will spend a year documenting the last wilderness of Europe, and he will post unique images to his Instagram account @landof8seasons every week. Serkan feels that the natural richness of Lapland lends it a magical glow – and this is something he is keen to share with the rest of the world.
“This is Europe’s last wilderness. The natural landscape here is incredible, and everything is bigger and more dramatic. Being here puts life into a new perspective and I hope my photographs can convey at least some of this drama to anyone who isn’t familiar with the region,” says Serkan.
The project is a joint venture with Fujifilm, who have worked with Serkan since 2012.
“Since Serkan’s photographs are taken during long hikes, he clearly needs equipment that’s easy to carry around. But he also has incredibly high demands when it comes to image quality and flexibility. That’s why the compact system cameras in Fujifilm’s X-series are perfect, with our wide range of quality lenses,” says Karl Löweberg at Fujifilm. “We are very pleased to be taking our partnership to a new level with @landof8seasons.”
Serkan Günes is one of Sweden’s best known nature photographers. In 2006 he was the first Swede to receive the Eric Hosking Award, as part of the Wildlife Photographer of the Year competition run by the BBC and the Natural History Museum in London. He was also named Nature Photographer of the Year by the Swedish Environmental Protection Agency in 2010.
Follow the project via the Instagram account @landof8seasons. Starting September 4th, Serkan will post a new photo here every Friday for an entire year.
For further information, please contact:
Product Manager FUJIFILM Nordic