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Pressmeddelande   •   Maj 28, 2014 09:00 CEST

Nya toppmodellen bygger vidare på den hyllade G-serien under devisen "Enkelt är det nya smarta"

LONDON, 28 maj 2014 — LG Electronics har nu äntligen presenterat företagets efterlängtade smartphone LG G3 för världen. LG G3 är uppföljaren till företagets framgångsrika LG G2, och den nya innovativa toppmodellen har utrustat med det bästa som dagens teknik kan erbjuda, tillsammans med smakfull design, användarvänligt gränssnitt och smarta funktioner.

LG G3 har lyxig metallinspirerad design och marknadens första Quad HD-skärm med fantastisk bildkvalitet. Med sina 2560x1440 har G3 mer än 75 procent fler pixlar än en Full HD-skärm. Med 538 pixlar per tum får du en extrem detaljrikedom och skarpare bilder än du ser i ett tryckt magasin. Kombinerat med en avancerad 13MP-kamera med optisk bildstabilisering och supersnabb laserautofokus, samt ett batteri som räcker hela dagen och en bit in på nästa, tar LG G3 dig till en ny nivå.

Pris och tillgänglighet
LG G3 beräknas finnas tillgänglig i Sverige i färgerna Metallic Black, Silk White och Shine Gold under sista veckan i juni, till ett rekommenderat cirkapris av 5499 SEK 16GB / 5999 SEK 32GB.

Högupplösta bilder
För högupplösta produktbilder, gå till LG:s bildarkiv och skriv ”G3” i sökrutan till vänster.

Mer detaljerad information följer i det globala pressmeddelandet på engelska nedan:


New G3 Builds on Legacy of the Acclaimed G Series with “Simple is the New Smart”

LONDON, May 27, 2014 — LG Electronics (LG) today introduced to the world its eagerly anticipated G3 smartphone, the successor to the company’s well-received LG G2. With launch events taking place in six cities worldwide — London, New York, San Francisco, Seoul, Singapore and Istanbul — LG G3 aims to redefine the definition of a global smartphone for global customers.

Developed under the Simple is the New Smart concept, LG G3 is a culmination of consumer research based on LG’s product development philosophy, Learning from You. The LG G3 was empowered with the best of what current technology has to offer, providing consumers with a user experience more ambitious than anything offered before by LG.

“The smartest innovation in a fast evolving smartphone market is creating harmony between advanced technology and a simplified user experience,” said Dr. Jong-seok Park, president and CEO of the LG Electronics Mobile Communications Company. “LG G3 is the result of our effort to actualize that idea into a tangible product. And we are extremely pleased with the result.”

Highlights of the new G3 include:

5.5-inch Quad HD display with 538ppi with four times the resolution of HD and almost two times higher resolution than a Full HD display

Ÿ13MP OIS+ (Optical Image Stabilizer Plus) camera with a revolutionary Laser Auto Focus that can shoot stunningly sharp images in a fraction of the time required by conventional phone cameras

ŸPolished metallic skin on the rear cover that is lightweight, fingerprint-proof and most of all, beautiful

ŸFloating Arc form factor that feels incredibly comfortable in one hand and incorporates the innovative design heritage of the Rear Key

ŸRedesigned graphic user interface (GUI) consistent with the Simple is the New Smart concept of the G3

True-to-Life Viewing Experience
LG’s reputation in the display arena is second to none and the development of the G3’s breathtaking Quad HD display was the result of years of innovation in display technology. With a pixel density of 538ppi, the G3’s Quad HD display sets new viewing standard producing images that are sharper and clearer than traditional smartphone displays. At 5.5-inches, LG G3 boasts a screen ratio of 76.4 percent with thin bezels all around so the phone feels as comfortable in the hand as a smaller traditional smartphone.

The high resolution display on the G3 also required LG engineers to pair it with battery technology that was just as innovative. LG equipped the G3 with a 3,000mAh removable battery and advanced optimization technologies to further maximize battery efficiency. By replacing the metal in the battery cathode with graphite, LG engineers were able to extend the lifespan of the G3’s battery. The result is a battery that can keep up with the Quad HD display’s ultra-high performance without losing steam in the middle of the day.

Simply Captivating
The G3’s advanced 13MP OIS+ camera is designed to quickly and easily capture life’s special moments as they occur, not necessarily when you want them to occur. This is made possible with G3’s innovative Laser Auto Focus, the first of its kind in the smartphone industry. This technology enables the G3 to capture the best moment — even in low light — by measuring the distance between the subject and the camera using a laser beam. So no more fuzzy pictures of your son scoring his first football goal and or missed shots because your camera couldn’t decide quickly enough which toddler in the playground to focus on. Combined with the proven and popular OIS+ technology first seen in the G Pro 2, the G3 is sure to impress even the most discerning shutterbugs.

LG also simplified the process of actually capturing those special moments. Rather than having to focus on the subject in preview mode and then pressing the shutter button, with the G3, tapping the subject to focus will simultaneously also trigger the shutter. What’s more, the G3’s 2.1MP front camera incorporates several new enhancements such as a larger image sensor and larger aperture for more light throughput and better-looking selfies. A unique twist has been added to the standard timed selfie mode by incorporating gesture controls — when ready to shoot, simply clench your hand into a fist and the G3 will recognize the gesture and begin the automatic three-second countdown. It couldn’t get any simpler than that.

For video, the G3 offers superior sound quality with instinctive microphones that measure the environment to identify the optimal audio level for the clearest recording. And with the built-in 1W speaker with Boost AMP, users can enjoy videos and music accompanied by richer sounds and clearer tones.

Balanced and Simplified Design Language
The Floating Arc design of the G3 with its ergonomic arch and slim side profile provides an extremely comfortable grip for everyday one-handed use. The Rear Key continues to anchor LG’s innovative design language, with a newly designed power key and volume buttons as well as more premium quality materials and finish. LG also refined sophisticated technical features and advancements located on the rear by arranging them in a clean and singular layout consistent with the G3’s well-balanced design language. The stylish metallic skin with matte finish which keeps the G3 looking clean and fingerprint-free will be offered in five vibrant colors: Metallic Black, Silk White, Shine Gold, Moon Violet and Burgundy Red.

To complement the new external design, LG adopted a minimalistic user interface design with flat graphics. The circular motif of the graphic assets in the new UI was derived from the shape and concept of LG’s logo, reflecting its unique visual style and identity.

Simplified UX to Reflect Simple Pleasures
In addition to the advanced core technologies, LG took its Learning from You approach to a higher level with new UX features to offer G3 users a unique experience unlike any previous LG smartphone.

Highlights include:

ŸSmart Keyboard: Adaptive technology learns as you type for faster input with less mistakes. Smart Keyboard reduces input errors by up to 75 percent by tracking and analyzing typing habits and intuitively “knowing” what word the user intended to type. The height of the keyboard can also be adjusted to better fit the user’s hands and position of the thumbs. Individual keys can also be customized with frequently used symbols for even faster input.

ŸSmart Notice: Like a personal assistant, Smart Notice provides suggestions and recommendations based on user behavior, phone usage patterns and location to offer user information when it’s needed the most. Smart Notice can remind you of a call you declined earlier and ask if you would like to call that person back. If you have a large number of unused files or apps on the G3 taking up valuable space, Smart Notice will ask if you would like to delete or uninstall them. But what sets Smart Notice apart from other personal assistants is its natural language capabilities. For example, instead of just displaying today’s temperature and weather forecast, Smart Notice will make a recommendation such as, “You may want to take an umbrella today since it will rain this evening.”

ŸSmart Security:Understanding the importance of maintaining and securing confidential data when smartphones are shared, misplaced, lost or stolen, the LG G3 offers a number of enhanced security features such as:

Knock CodeTM enables users to unlock their device with a pattern of taps. Merging security and convenience, users can create a personalized code that can be entered anywhere on the screen. With the G3, users have the option of being able to use KnockON to wake the screen to check the time as well as enter the home screen directly via Knock CodeTM.

Content Lock keeps personal files safe and hidden from view when sharing the G3 with friends. When the G3 is connected to a PC, Content Lock prevents file previews so the data is still safe. The locked files can reside either on the G3’s internal memory or on the microSD card.

Kill Switch gives G3 owners the ability to disable their phones remotely in the event of theft. The Kill Switch also allows content on the G3 to be wiped so personal information won’t be compromised. Kill Switch also includes antivirus scanning and remote wipe and lock, among other essential features.

LG will also be offering a collection of new premium accessories to accompany the LG G3:

ŸQuickCircleTM Case: Available in five colors, QuickCircleTM Case allows easy access to frequently used functions such as calling, text messaging, music and camera all from the QuickCircle window without opening the cover. In addition to the QuickCircleTM Case, LG will offer a lineup of Slim Guard Cases and premium Slim Hard Cases to protect the G3 in handsome style.

ŸLG Tone InfinimTM (HBS-900): Developed in collaboration with Harman/Kardon, the Bluetooth stereo headset delivers premium audio quality sound in a stylish design. Built with retractable wire management technology and jog buttons for effortless search, Tone Infinim also features Name AlertTM to verbally notify you who is calling before you answer.

ŸWireless Charger: Compact and foldable, LG’s Wireless Charger is optimized for easy portability. Compatible with Qi’s wireless power charging technology, the Wireless Charger from LG makes staying powered up as convenient as possible.

Starting on May 28 in South Korea, LG G3 will begin rolling out worldwide on over 170 carriers. Additional details will be announced locally at the time of availability.

Key Specifications*:

Chipset: Qualcomm Snapdragon™ 801 (up to 2.5GHz Quad-Core)

ŸDisplay: 5.5-inch Quad HD IPS (2560 x 1440, 538ppi)

ŸMemory: 16/32GB eMMC ROM, 2/3GB DDR3 RAM / microSD slot (128GB max)

ŸCamera: Rear 13.0MP with OIS+ and Laser Auto Focus / Front 2.1MP

ŸBattery: 3,000mAh (removable)

ŸOperating System: Android 4.4.2 KitKat

ŸSize: 146.3 x 74.6 x 8.9mm

ŸWeight: 149g

ŸNetwork: 4G / LTE / HSPA+ 21 Mbps (3G)

ŸConnectivity: Wi-Fi 802.11 a/b/g/n/ac, Bluetooth Smart Ready (Apt-X), NFC,

SlimPort, A-GPS/Glonass, USB 2.0

ŸColor: Metallic Black, Silk White, Shine Gold, Moon Violet, Burgundy Red

ŸOther: Smart Keyboard, Smart Notice, Knock CodeTM , Guest Mode, etc.

# # #

Specifications may vary depending on the market.

För mer information, se samt eller vänligen kontakta:

Hanna Glaas
PR Manager
LG Electronics Nordic AB
Box 83, 164 94 Kista 
Mobil: +46 (0)73 316 17 69

Susanne Persson
Product Specialist MC
LG Electronics Nordic AB
Box 83, 164 94 Kista 
Mobil: +46 (0)70 969 46 06

Om LG Electronics
LG Electronics, Inc. (KSE: 066570.KS) är en av världens största leverantörer och en innovatör inom hemelektronik, vitvaror och mobil kommunikation. Via 117 bolag världen över uppnådde LG en global omsättning av 49 miljarder USD under 2011. LG består av fem affärsområden – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning & Energy Solutions och Vehicle Components – och är en av världens största tillverkare av platt-tv, mobiltelefoner, luftvärmepumpar, tvättmaskiner och kylskåp. Sedan oktober 1999 återfinns LG Electronics även i Norden. Den nordiska omsättningen uppgick 2011 till drygt 2 miljarder SEK. För mer information besök

Om LG Electronics Mobile Communications
LG Electronics Mobile Communications Company är ett globalt ledande företag inom mobil kommunikation. Genom avancerad teknik och innovativ design skapar företaget produkter som skapar en bättre livsstil för konsumenter världen över via en komplett smartphone-upplevelse. Som ett ledande företag inom 4G Long Term Evolution (LTE) fortsätter LG sitt engagemang för att skapa banbrytande LTE-teknik och möta konsumenternas behov genom differentierade LTE-produkter av högsta kvalitet, som baseras på företagets stora innehav av LTE-patent och tekniskt kunnande.

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