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Highlights, outtakes and interviews from Open's PR seminar, October 27, 2010

On October 27, Open Communications held a seminar on the changing face of PR. We invited three expert panelists: Kristoffer Björkman, founder of MyNewsDesk, Paul Rapacioli, founder of The Local and The Local's Editor, David Landes, to deliver their insights and discuss the changing media landscape with some 40 guests from the B2B and B2C sectors.
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The content may be downloaded by journalists, bloggers, columnists, creators of public opinion, etc. It can be used and shared in different media channels to convey, narrate, and comment on your press releases, posts, or information, provided that the content is unmodified. The author or creator shall be attributed to the extent and in the manner required by good practice (this means, for example, that photographers should be attributed).
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