The agreement reflects the long standing focus of Mktmedia to deliver a cost effective and shared platform that meets the growing need for professional video distribution targeting web and mobile devices, including increasing revenue potential.
The flexible architecture of the Picsearch platform allows customizations enabling different newspapers to have their own look and feel, whilst benefiting from the scalability of one common platform for the Mktmedia network.
Bosse Svensson, CEO at Mktmedia, said “The scalability benefits of one common platform for all the newspapers to share and publish video will give the newspapers in the Mktmedia network an economic and communication advantage.”
Robert Risberg, CEO at Picsearch, said “Picsearch is proud to be selected as the vendor for Mktmedia, demonstrating the scalability of our platform to larger distribution partners.”
Picsearch AB (publ) is a premium provider of online video and multimedia search services. Picsearch’s flexible and reliable video solutions power market leading businesses online. Picsearch multimedia search services are market leading in relevancy and family friendliness and power numerous leading Internet sites as well as its own Internet properties. Picsearch was founded in 2000, is privately held and headquartered in Stockholm, Sweden. For more information please visit about.picsearch.com.
Mktmedia is a development company owned by the Stampen Group , Mittmedia, Nya Lidköpings-Tidningen and Eskilstuna-Kuriren. The company’s main task is to coordinate efforts around new media, overall research and development along with cooperation and coordination in the traditional newspaper business. The aim is to create opportunities for new revenue and reduce costs for the Group’s companies.
For more information please contact:
Magnus Ahlberg, Head of Sales
Tel: +46(0)70557 7790
Bosse Svensson, CEO at Mktmedia
Tel +46(0)31-62 48 48