REDKEN for Christopher Kane LFW AW14

CHRISTOPHER KANE
FALL - WINTER 2014

Hair by Guido, Redken Global Styling Director

Redken Global Styling Director Guido left each models individual hair type and length au naturale in order to create an effortless quality to overall style. On dry hair, Guido applied outshine 01 anti-frizz polishing milk as a texturizer to not only increase shine, but weight as well. Consequently, the style wasn't too romantic or sophisticated, but rather undone and cool. "I created a very simple style for Christopher Kane that uses natural textures and shine to convey an ease to the hair. Young designers tend to request undone hair in order to give the overall style an effortless quality. It is important to not force a look, so I don't over bake an idea. If the designer wants ease, then the hairstyle is consequently a natural look with a few subtle tweaks. In this case, shine was incorporated into natural, soft hair."

-Guido, Redken Global Styling Director

Redken Products Used:

-Outshine 01 anti-frizz polishing milk

-forceful 23 super strength finishing spray

Create the Look:

1. Allow hair to dry naturally

2. Create a natural off center part

3. In order to maintain the natural texture, do not brush the hair

4. Section by section, apply Outshine 01 Polishing Milk

5. Spray forceful 23 super strength finishing spray to finish the look

Attached high resolution images may be used for editorial use only, and cretit must be given to photographer Greg Kessler for Redken. When using our backstage/FW photos, we request them to be published with REDKEN Styling product images. The backstage/FW photos may not be used alone in articles with only product images from competing brands.

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