TargetEveryOne´s affiliate ViaNett AS has signed a three-year agreement with COWI, Norway's leading engineering consultants. The agreement has an estimated value of 12 MNOK with a possibility for additional orders when COWI launches new services for transport and parking.
In June 2015 TargetEveryOne acquired 57 per cent of the shares in ViaNett AS, and now as one entity they will provide COWI's business partners and customers a platform for digital communication and mobile payment.
The agreement focuses primarily on payment services with low margins, however it has a high potential for increased sales of TargetEveryOne´s service. For example, customers pay a fee for the use of studded tires, an IT solution that COWI will integrate. The first phase of the contract covers only Oslo with the possibility to expand to other regions and services.
"This is the beginning of an exciting collaboration with a great potential to grow," says ViaNetts account manager Hans Trygve Moe Haugen.
"COWI is perceived as a highly respectable advisor and integrator in the industry in Northern Europe. We can now with the platform provided by ViaNett and TargetEveryOne be an innovating leader by leveraging the mobile, "adds COWI´s CEO Stein Eriksen.
"It's great to see that so soon after our acquisition of ViaNett, we have already gained a large shared customer like COWI and that they see the value of mobile communication in order to strengthen their relationships with their customers and partners," said TargetEveryOne´s CEO, Christoffer Andersson.
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TargetEveryOne helps companies build better customer relations and increase sales with a user-friendly and efficient cloud service for mobile marketing. The company, listed on Nasdaq First North Sweden, started in the Nordic mobile entrepreneurial environment and now has customers and partners in over 85 countries.
Based on our world-class competencies within engineering, economics and environmental science, we tackle challenges from many vantage points to create coherent solutions for our customers.With offices all over the world, we combine global presence with local knowledge to take on projects anywhere in the world. We are involved in more than 17,000 projects. We have more than 80 years experience in the business, and COWI is a leader within its field because our more than 6,200 employees.Together with our customers, we create coherence in tomorrow's sustainable societies.