The trend towards remote working and alternative self employment models is featured in the current edition of The Journal of Advertising Research. The article, that appeared in a section called Speakers Box, talks about the growing trend of global creative communities that work through the cloud in collaboration. Read the full story here.
No Employees, No Offices, Just People. Look at the major costs of running a creative or strategic services agency. It comes down to two big items: people & offices. When times get tough, as they do in increasingly regular cycles in our business, adjusting these two items is difficult & expensive. Imagine a structure where those two costs are vastly minimised. How one agency moved into the cloud
Companies and organisations all profess to be different. Special. Unique. So why is it that most of them talk in a corporate speak that makes them all sound identical? The BBC Radio 4 programme IN BUSINESS and presenter Peter Day looks at the topic.