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Zelmerlöw & Björkman Foundation in cooperation with swedish Jofama
Zelmerlöw & Björkman Foundation (ZB Foundation) are proud of the cooperation between Måns Zelmerlöw och Jofama, starting from the launch of the new autumn collection. Jofama will contribute to the foundation for every jacket produced in the collection. Thanks to the cooperation, the foundation can give more vulnerable children the opportunity of an education.
Måns Zelmerlöw won Eurovision Song Contest in May 2015 with the song "Heroes" and has founded the foundation ZB Foundation along with the former tennis-pro Jonas Björkman, to support vulnerable children and youth, today in four schools in Africa.
Swedish Jofama have a history since 1926 and are well known for high quality leather- and textile garments. In recent years the company have had similar collaborations with well known designers like Lars Wallin, Efva Attling and the blogger Kenza Zouiten.
The collection will be out in stores in Sweden, and online at stores like zalando.com, starting from August 2016.
"... I love fashion and especially leather jackets. It has really been a dream come true to create my own design. To do it with Jofama was the obvious choice and I'm really grateful for the inspiration of their team. This cooperation will also support the cause of our foundation, which feels fantastic!", says Måns Zelmerlöw.
"We are extremely proud of the opportunity to collaborate with a person of this dignity. Måns Zelmerlöw's great sense for stile and fashion, along with our design team, has lead to a fantastic collection both for men and women. We are also very glad to be able to support ZB Foundation through this project", says Jan Elfström, CEO at Jofama.”
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- zbfoundation
- jofama
- charity
- foundation
- jonasbjörkman
- månszelmerlöw
Zelmerlöw & Björkman Foundation was founded in 2014 by the artist Måns Zelmerlöw and former tennis-pro Jonas Björkman. The foundation will work for a better world for vulnerable children and youth. Our vision is that all children should have the opportunity to discover and develop their talents. This will enable them to contribute to their own and their community’s future.
The foundation is the main sponsor of KenSwed Academy, a secondary school situated in a rural area in Nairobi, Kenya and sponsors coaching activities at three schools in South Africa. During 2016 the foundation aims to open a new secondary school in Ethiopia.
