AFAA plans new initiatives in the region.

30 May 2012

MEDIA RELEASE

AFAA plans new initiatives in the region.

The Asian Federation of Advertising Associations (AFAA) held their first executive committee meeting at Kuala Lumpur on 22^nd May 2012. Newly elected Chairman of AFAA Pradeep Guha said “there was a sense of purpose and urgency at the meeting”.

Following its new mandate the Executive Committee of AFAA has planned out a slew of initiatives that would be rolled out in the months ahead. The first one is a skills re-orientation initiative that would be held inSeptember in Kuala Lumpur where young professionals would be exposed to a program that has been carefully crafted keeping in mind the needs of our profession. The Advertising Council of India (ACI) which represents India on the AFAA International Council would be setting in motion a process to send three young professionals representing advertising, media and marketing respectively to attend this program.

There would be a master class conducted by senior professionals with 30 students from countries all over Asia. This would provide a unique cross-cultural flavor to the program which would benefit the participants enormously.

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Asian Federation of Advertising Associations (AFAA)

Founded in 1978, AFAA has representations in 15 Asian nations (Japan, Korea, Taipei, Thailand, Vietnam, Malaysia, Singapore, Philippines, Indonesia, Bangladesh, India, Sri Lanka, Nepal, Pakistan and UAE). Its primary objectives are to unify all Asian associations involved in the various aspects of advertising and upgrade the standards, ethics, and practices of advertising and to bring about a meaningful contribution from advertising activities to both regional and national socio-economic development. Under its auspices, AdAsia (biennially), Adfest (annually), and the Asia Pacific Media Forum (biennially) are held.

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Caption for photograph:

Members of the newly formed Executive Committee of AFAA, after their meeting in Kuala Lumpur.

From L to R. Han Il Bum (Korea), Anthony Kang (Singapore), Pradeep Guha (Chairman), Raymond So (Taiwan) Bharat Avalani (Malaysia) J. Matthews (Executive Secretary) and Ramesh Narayan (India) 

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Contact

J Matthews 603-7660 8535