ASIA PR WERKZ SCORES WITH NEW RETAINER CLIENTS GUOCOLAND, SINGAPORE CLINICAL RESEARCH INSTITUTE AND REDDOORZ

For Immediate Release

ASIA PR WERKZ SCORES WITH NEW RETAINER CLIENTS GUOCOLAND, SINGAPORE CLINICAL RESEARCH INSTITUTE AND REDDOORZ

19 February 2018, Singapore – Asia PR Werkz ushers the Lunar New Year with new client announcements, including retainer appointments by GuocoLand Limited, Singapore Clinical Research Institute, Shopmatic, RedDoorz, StraitsBridge Advisors and Homage. The agency has also been appointed for the second consecutive year for the Star Wars Run 2018.

GuocoLand is a premier regional property company with geographical markets of Singapore, China, Malaysia and Vietnam. Asia PR Werkz has been appointed on a retainer basis to provide strategic counsel and media relations services for the whole of GuocoLand, including projects like Tanjong Pagar Centre, Wallich Residence, Leedon Residence and Martin Modern.

Singapore Clinical Research Institute (SCRI) has appointed Asia PR Werkz as its public relations agency to manage all of SCRI’s media relations. The agency will be responsible for providing strategic communications, consultancy services and PR services, in a bid to establish greater awareness on the scope and duties of SCRI and researchers in Singapore.

Asia PR Werkz was also appointed by local sporting event company, Esprimo, as its public relations agency for the second consecutive year. The agency is tasked to manage all media relations for the STAR WARS RUN 2018 taking place on 5 May, along with the STAR WARS festival happening on May the 4^th. STAR WARS RUN Singapore 2018 will bring a unique event themed around the iconic storyline and characters at F1 Pit Building and Marina Bay area. Asia PR Werkz will be working closely with Esprimo and Disney Singapore to develop public relations and communication strategies to heighten event visibility, as well as to provide public relations counsel related to the event. The account will be led by Julie Chiang, director of Asia PR Werkz.

The agency’s practice working with start-ups led by Ms Anu Gupta announced a host of new clients, covering work in Singapore and globally. For Shopmatic and Homage, Asia PR Werkz was appointed to manage their Public Relations mandate in Singapore. For RedDoorz, the agency will take care of the account in Singapore and Indonesia; and for StraitsBridge Advisors, the agency was appointed for duties in Singapore and UAE.