Press release -

TAG ... You're it!

“We're all about engagement....so give us a slogan that you think best captures our essence, our core beliefs and sets people thinking of travelling with Scootitude, and we'll give you and your friend a ride on all of our launch flights.”- Campbell Wilson, Scoot's CEO

19 December 2011, Singapore – Go down in Scoot's history as the one who created our tagline! Check out Scoot's Facebook and FlyScoot.com, and take a shot at what you think the Scoot brand promises. Think it's easy? The winner of the competition will receive two round-trip tickets.

With submissions open for just a few days, there's no time for procrastination or writer's block! Get your thinking hats on and the creative juices flowing. But don't fret if nothing springs to mind… we'll be doing another competition for a Chinese tagline in weeks to come! Take the plunge – it could be you who creates Scoot history!

Note to Editors:

The “Say it with Scootitude! Slogan Challenge”, which begins today, will end on 9 January 2012 at 11:59 p.m. Singapore time (or 8:59 p.m. Sydney time). With a palette of colours and fonts, you can submit ideas of less than 40 characters through FlyScoot’s Facebook. Thereafter, we’ll display the shortlisted entries for voting on 11 January 2012. Voting will close on 18 January 2012.

Topics

  • Lifestyle, Fashion, Leisure

Categories

  • scoot slogan
  • scootitude
  • campbell wilson
  • flyscoot
  • singapore airlines
  • say it with scootitude! slogan challenge
  • scoot tagline

Scoot™ will provide medium and long haul no-frills flights from mid-2012, and tickets will go on sale in the first quarter of 2012. Operating an initial fleet of four Boeing 777 aircraft, Scoot's first-year routes will link Australia, Singapore and China, with others to be announced. Scoot will provide – in addition to fantastic value airfares – a safe, reliable and contemporary travel experience with a unique attitude – Scootitude™. Scoot is passionate about changing the way people travel long distance.

Contacts

See Ling Ling

Press contact Media Contact (65) 6506 8823