Feed for Thought

Regional Business Unit Jebsen & Jessen Chemicals joined three major exhibitions for the feed business line in Malaysia, Vietnam and the Philippines, demonstrating its strong regional position in the extended feed industry.

Livestock Asia Expo & Forum 2011 was held in October in Kuala Lumpur. This annual show is regarded as Malaysia’s premier trade event for the livestock, feed and meat industry. Jebsen & Jessen Chemicals Malaysia participated together with principal Kemira, creating strong brand awareness whilst reaching out to key customers and prospects.

Vietstock 2011 Expo & Forum was held in HCMC in November; it is one of the largest and most comprehensive trade shows in the Vietnam Feed Industry, focusing on innovations, products and services as well as best practices, successful case studies and practical industry applications.

Jebsen & Jessen Chemicals Vietnam also participated together with key principals such as Kemira, Lumis, Arla and Yara and was happy to create new business opportunities with existing and new customers.

The first Livestock Philippines 2011 Expo and Conference was held at the SMX Convention Centre, Metro Manila in Decembe. Jointly participating with Kemira Asia Pacific, Jebsen & Jessen Chemicals Philippines achieved tremendous success in bringing together people and companies involved in the livestock industry from all over the Philippines.

All shows attracted feed millers, integrators, veterinarians, farmers, retailers and processors from the livestock and aquaculture industries, highlighting the huge potential and opportunities for feed, livestock and dairy production across South East Asia.