British Gas, BBC Worldwide join ad:tech headline programme

Will Orr, British Gas’ Marketing and Commercial director will be joined by ex-Aegis Blue Rubicon Chief Innovation Officer Craig Le Grice in a discussion on how the energy giant is investing in insight and digital technology to drive marketing and product development.

Tom Bowman, BBC Worldwide’s VP Strategy will deliver a headline keynote on how multi-screening and social media is transforming the way consumers engage with and attribute value to content experiences.

 
The newly announced headline speakers will be joined by Luis Di Como, Unilever’s SVP Global Media, James Hilton, AKQA’s Co-Founder, Mark Read, WPP Digital’s CEO, James Quarles, Facebook’s EMEA Director, Katy Clark, Nectar’s Group Relationship Director, Ben Legg, Adknowledge’s CEO and Jennifer Barrett-Glasgow, Axiom’s Global Privacy & Public Policy Executive.

“This year’s headline programme brings together some of the industry’s leading brand, media agency, publishing, technology and creative minds to tackle the issues that will define marketing and media in 2014,” said James Drake-Brockman, ad:tech’s Head of EMEA.

“The free keynotes are just part of ad:tech’s strongest ever value proposition which also includes 40 complimentary seminars, a market attended by 150 leading technology suppliers and a host of networking features such as the Acxiom London Roof Terrace and official ad:tech London Social.”

Running alongside the headline programme are 8 pay-to-attend Summits on Multichannel, Content & Social, Real-Time, Video, Data, Mobile, Future Media & Technology and Search featuring more than 70 speakers from companies including, Heineken, Bacardi, Lego, Tesco, sky, Danone, McDonald’s, Lego, Boots, Paddy Power, Google, Spotify, Twitter, BBH, Blue State Digital, gmg, dmg, Telegraph Media Group, Channel 4, sky and ITV.

More than 150 exhibitors and 7,000 brand, agency, media, technology and VC professionals will attend the two day event at London’s National Hall Olympia venue, making ad:tech London the UK’s largest digital marketing and media show.

Click here to register for the free exhibition or industry conference.

ENDS

For further information and to request a press pass, please contact:

Lewis Richardson t. +44 (020) 3615 0288

PR and Marketing Assistant

lewisrichardson@dmgevents.com

Notes to Editors:

ad:tech London will take place on 11-12 September at The National Hall, Kensington Olympia.
Now in its ninth year, ad:tech London consists of an exhibition and a conference.

The free exhibition includes 70+ educational seminars and 150+ exhibitors. The paid-for conference includes keynote presentations, panel discussions and interviews in dedicated topic-specific summits.

About ad:tech

ad:tech is an interactive advertising and technology conference and exhibition - a marketplace for buying and selling, a community for networking, a forum for exchanging ideas and an opportunity for contributing to industry trends and initiatives.

Ten annual events around the world focus on top-notch education through keynote speakers, topic-driven panels and workshops as well as showcase the latest products and services to help implement new knowledge and ideas. Attendees leave ad:tech with the tools and techniques they need to compete in an ever-changing world.