Like Minds Business Breakfast – “Convert Your Brand Reputation into Sales” with Filip Matous, Evergreen Reputation. June 27th at 0800-0930 at the stunning Radio rooftop bar at the ME London Hotel.
Our next business breakfast speaker is Filip Matous who is going to talk about how your reputation could well be the number one driver for your business.
Filip is a specialist in personal branding and creating online sales funnels, and wants us to find the answer to the question – “How much of your business comes through word of mouth or people searching for your name or brand online?“
Warren Buffet suggested: “You can never have enough reputation.” But people often find it difficult to define what their reputation is, how they quantify it and whether it’s any good or not. So they find measuring and benchmarking it, in order to establish the key difference it makes to their business and growth, almost impossible.
During his talk, Filip will discuss the critical link between reputation, search and sales, identifying how to uncover who is looking for your brand online; why they searched; ways in which you can increase volume; and most importantly, how to move them towards a sale.
With digital public relations agency experience in Los Angeles, New York and London, Filip has a background in bringing eyeballs to websites. During the last few years this has evolved into creating tailored frameworks that measure and influence traffic ROI.
He co-authored ‘Hit Me! – how to get your small business to punch its weight online‘, published earlier this year, and regularly speaks at conferences and exhibitions (incl. Google Campus, Microsoft, Fresh Business Thinking) on measuring online marketing ROI. In 2012 he was shortlisted as a ‘young master‘ by Entrepreneur Country.
The breakfasts are curated in association with our partners Harvard Business Review and The One Group. A short interview with each speaker is filmed by DHPstudios and the event will be blogged and posted in the Articles section of site by the end of the week. A goody bag is available at the end of each breakfast for attendees.
The Like Minds breakfasts are held at the stunning top floor Radio restaurant at the brand new ME London Hotel on the Strand at Aldwych. Arrive at 8.00am for 8.15am – 9.30am. ME London, 336-337, The Strand, WC2R 1HA
Please note you must book for each breakfast – at £30.00 (inc. VAT) as places are limited. There are priority places for Like Minds Club Members.Harvard Business Review
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Like Minds unites innovators, thinkers and doers together through its series of thought leadership events and co-working spaces.
We were founded in August 2009 amidst the boom of Social Media, where communication was drastically changing, and knowledge was overflowing – creating both the opportunity and the necessity for us to act and turn our ideas into reality. Our mission is to create a platform where participants can join fellow like minds in order to inspire one another and make those ideas happen, all on a level that is accessible both financially and structurally.“Like Minds is an intellectual playground where thinkers, strategists, agents provocateurs, innovators, challengers and mavericks can open up, share ideas and be inspired in a warm, welcoming and world-wide environment. If you haven’t been, go. You’ll see the future there; most likely, yours.” - Robert Bean, The Robert Bean Branding Company
Voted by The Guardian in their "Top Ten Global Ideas Festivals to attend" http://www.guardian.co.uk/travel/2012/feb/17/top-10-ideas-festivals