Press release -

Join MTGx for the first ever Nordic Google Glass showdown

Ask yourself: Do you like cutting edge technology, and do you have what it takes to bring your ideas to life? If you do, MTGx, Google and SIME would like to invite you to the first ever Nordic Google Glass Showdown, which will take place at SIME Stockholm on November 12.

The Google Glass Showdown will offer innovative teams the opportunity to showcase their ideas for how Google Glass can be used to innovate entertainment. A jury, consisting of Rikard Steiber, Chief Digital Officer of Modern Times Group and CEO of MTGx, Gustav Radell, head of marketing for Google Sweden, and Ola Ahlvarsson, chairman and founder of SIME, will pick a winner who will get a pair of Google Glass and the opportunity to work with MTGx to bring their idea to life.

Google Glass is a great example of innovation and technology joint up to bring users’ experiences to whole new levels. MTGx is excited to host the first ever Google Glass event in the Nordics. Our developer and innovation community is fantastic, and I really look forward to seeing their vision for how Google Glass can be used to bring the entertainment experience to the next level”, said Rikard Steiber.

Innovation is at the very heart of what we do, and exploring innovation around Google Glass will both help us see the ideas that will drive entertainment, and meet the talented individuals who will build the experiences of tomorrow”, he added.

It feels great that SIME is the first Nordic stage to be able to dig deep and really show what Google Glass is”, added Ola Ahlvarsson, chairman and founder of SIME.

To find out more about and to register participation in the Google Glass Showdown, please go here: http://sime.nu/mtgxglasshack/ 


Contacts:

MTGx

Anton Gourman
Head of PR
Email: anton.gourman@mtgx.se Tel: +44 759 009 81 88

SIME
Christoffer Granfelt
CEO & Founder, SIME Email: christoffer@sime.nu Tel: +46 733 436 035 


About Modern Times Group and MTGx

MTGx is the digital accelerator division of Modern Times Group. MTGx is focused on leveraging MTG’s digital assets and industry leading content portfolio to create and deliver world class entertainment experiences. MTGx is committed to increasing the development speed of MTG’s digital entertainment services across the world, and provides centralised digital skills and platforms to all of MTG’s businesses. MTGx also works closely with innovation and startup communities around the world, to find and develop the entertainment services and products that will drive entertainment in the future.

Modern Times Group (MTG) is an international entertainment broadcasting group with operations that span four continents and include free-TV, pay-TV, radio and content production businesses. MTG’s Viasat Broadcasting operates free-TV and pay-TV channels, which are available on Viasat’s own satellite platforms and third party networks, and also distributes TV content over the internet. 


Topics

  • Business enterprise, General

SIME is Northern Europe’s largest conference about the Internet and digital opportunities with flagship events this year in Stockholm and Miami and in London in May 2014. SIME brings together top executives, marketing professionals, aficionados and members of the press. SIME is about how digital opportunities can convert to new business, a better world and a lot of fun.